ABC Creative Group Inc

How to Write an Effective Marketing Email Campaign, By: You

by ABC Creative Group Inc

Not getting the email marketing results that you’d like? Trying to figure out how to measure the ROI on email marketing? You are not alone. Every company thinks they need a newsletter (and they do), but making sure it is going to be effective is even more important than just sending out communications. Ensuring there… […]

Running a Company Is None of My Business

by ABC Creative Group Inc

I don’t know how to run a business. Yep, I said it. And it’s true. Back in 2005, my business partner came to me and said he was leaving. He was leaving to pursue a lifelong passion and a new career. At that time, he was the business manager, in charge of the books, the… […]

CRM Should Stand for Customer Relationship Marketing

by ABC Creative Group Inc

When people think of a Customer Relations Management (CRM) tool, they think “sales.” If that’s the case, then you’re doing it wrong. Yes, this is where they can manage and analyze all customer/prospect data – a repository for all the information that their sales team needs to be successful and a place where they can… […]

Integration, Amazon and Video Should Be Part of Your Digital Media Planning in 2018

by ABC Creative Group Inc

A media strategist creates a pathway to success, whether you want to grow awareness, increase revenue, take on new markets or outdistance the competition. Tailoring advertisements to the client’s goals is the one of the most important aspects of media buying and as we enter 2018, we now have some new and unique avenues to… […]

Finding Your Stories and How to Tell Them

by ABC Creative Group Inc

As destination marketers, we talk a lot about telling stories and its importance in luring travelers to your community. Storytelling is an easy term to say and throw around when developing content and strategy, but what does it really mean? And, more importantly, how do you do it? First, accept the truth: Every place has… […]

5 Tips for Your 2018 Marketing Plan

by ABC Creative Group Inc

Don’t we all wish we had a crystal ball? The truth is we never know where marketing will take us year to year. We only know it will change, which leads many organizations wondering where to focus their marketing. If you’re still struggling trying to figure out what to do differently in 2018 or what… […]

A Graphic Designer’s Guide to Great Ideas

by ABC Creative Group Inc

Being a graphic designer is hard. Sure, we get to be a little more laid back than your average working stiff, and we often get away with being a little weirder than our office counterparts. But at the same time, we are often challenged to make things that aren’t very exciting more enticing. I mean,… […]

Why Joy Is An Advertiser’s Best Friend

by ABC Creative Group Inc

Why is it that we are so much more likely to keep watching a video that makes us smile? In the world of video advertising, joy is arguably the most important and influential emotion. Studies have shown that joy significantly impacts viewer engagement, video completion rate, message retention, brand recognition, purchase intent, and overall success… […]

6 Ingredients Every Good Video Should Have

by ABC Creative Group Inc

We have a problem. With the advancement of our everyday devices, anyone can create a “video.” Anyone can pull out their phone and record an event or even stream something live to the internet instantly. This accessibility has flooded the online world with tons of awful content and, even worse, has flooded the minds of… […]

Diag| Polling feed [http://feeds.feedburner.com/TippingPointCommunicationsBlog]
Diag| Considering item [https://blog.tippingpointcomm.com/getting-started-with-audience-targeting] "Getting Started with Audience Targeting"
Diag| Considering item [https://blog.tippingpointcomm.com/education-trust-of-ny-leans-on-tipping-point-communications] "Social Campaign Boosts Numbers in a Big Way for Nonprofit"
Diag| Considering item [https://blog.tippingpointcomm.com/your-recipe-for-effective-video-content] "Your Recipe for Effective Video Content"
Diag| Considering item [https://blog.tippingpointcomm.com/playing-favorites-not-afraid-to-admit-it] "Playing Favorites & Not Afraid to Admit it"
Diag| Considering item [https://blog.tippingpointcomm.com/identifying-your-audience-skilled-nursing-homes] "Identifying Your Audience: Skilled Nursing Homes"
Diag| Considering item [https://blog.tippingpointcomm.com/facebook-and-your-elected-officials] "Facebook and Your Elected Officials"
Diag| Considering item [https://blog.tippingpointcomm.com/tipping-point-spotlight-tina-latimer] "Tipping Point Spotlight: Tina Latimer"
Diag| Considering item [https://blog.tippingpointcomm.com/long-flights-missing-bags-and-deltas-powerless-social-media] "Long Flights, Missing Bags and Delta's Powerless Social Media"
Diag| Considering item [https://blog.tippingpointcomm.com/fcc-changes-poised-to-reshape-the-media-landscape] "FCC Changes Poised to Reshape the Media Landscape"
Diag| Considering item [https://blog.tippingpointcomm.com/tipping-point-named-to-rochesters-top-100] "Tipping Point Named to Rochester's Top 100"
Diag| Polling feed [http://catalystinc.com/feed/]
Diag| Considering item [http://science-soul.com/?p=115] "Value Models or Response Models?"
Diag| Considering item [http://www.catalystinc.com/?p=6289] "Opening More New Accounts Online"
Diag| Considering item [http://www.catalystinc.com/?p=6251] "Omnichannel Marketing Tips for Retail Stores"
Diag| Considering item [http://www.catalystinc.com/?p=5878] "Creating an Optimal Policyholder Experience Yields More Revenue"
Diag| Considering item [http://www.catalystinc.com/?p=5854] "Boost Retail Cross-Sell With a Next Best Offer Strategy"
Diag| Considering item [http://www.catalystinc.com/?p=5844] "Improving Your Retail Bank Switching Experience: How to Get Started"
Diag| Considering item [http://www.catalystinc.com/?p=5791] "How to Get the Most out of Customer Journey Maps"
Diag| Considering item [http://www.catalystinc.com/?p=5830] "Does Paid Search Work for Retail Banks?"
Diag| Considering item [http://catalystinc.com/?p=1954] "The Retail Bank’s One-Stop Guide to Journey Mapping"
Diag| Considering item [http://catalystinc.com/?p=2160] "Omnichannel Marketing Lags in Insurance Industry"
Diag| Polling feed [http://prolificmarketing.org/feed/]
Diag| Considering item [http://prolificmarketing.org/?p=1189] "10 Ways to Use Facebook Live"
Diag| Considering item [http://prolificmarketing.org/?p=1109] "2017 Marketing Ideas"
Diag| Considering item [http://prolificmarketing.org/?p=1020] "Dan Tweets: Recap of National Small Business Week 2016"
Diag| Considering item [http://prolificmarketing.org/?p=1011] "7 Marketing Must-Haves When Starting A New Business"
Diag| Considering item [http://prolificmarketing.org/?p=973] "2016 Marketing Checklist: Kick Off the New Year with a Bang"
Diag| Considering item [http://prolificmarketing.org/?p=951] "10 Last-Minute Marketing Tips for Small Business Saturday"
Diag| Considering item [http://prolificmarketing.org/?p=915] "Dan Tweets: Recap of National Small Business Week"
Diag| Considering item [http://prolificmarketing.org/?p=887] "11 Things to Ask Yourself When Considering a New Website"
Diag| Considering item [http://prolificmarketing.org/?p=832] "15 Marketing Tips for the Holiday Shopping Season"
Diag| Considering item [http://prolificmarketing.org/?p=773] "Twitter 101 for Business: The Basics"
Diag| Polling feed [http://b2bprblog.marxcommunications.com/b2bpr/rss.xml]
Diag| Considering item [http://b2bprblog.marxcommunications.com/b2bpr/linkedin-best-practices-accelerate-business] "10 LinkedIn Best Practices That Will Accelerate Your Business"
Diag| Considering item [http://b2bprblog.marxcommunications.com/b2bpr/what-is-thought-leadership-skills] "What is Thought Leadership & How to Hone Your Skills"
Diag| Considering item [http://b2bprblog.marxcommunications.com/b2bpr/use-b2b-pr-in-seo] "How to Use B2B PR in SEO to Boost Your Results"
Diag| Considering item [http://b2bprblog.marxcommunications.com/b2bpr/b2b-strategy-marketing-tactics] "15 Marketing Tactics That Will Boost Your B2B Strategy"
Diag| Considering item [http://b2bprblog.marxcommunications.com/b2bpr/how-to-write-press-release-headlines-that-people-read] "How To Write Press Release Headlines People Actually Read"
Diag| Considering item [http://b2bprblog.marxcommunications.com/b2bpr/top-b2b-marketing-experts] "The Top 25 B2B Marketing Experts You Need to Follow Here..."
Diag| Considering item [http://b2bprblog.marxcommunications.com/b2bpr/how-to-succeed-in-public-relations-spark-change-2018] "How to Succeed in Public Relations & Spark Change for 2018"
Diag| Considering item [http://b2bprblog.marxcommunications.com/b2bpr/pr-campaign-tips-10-harmful-myths-you-need-to-avoid] "PR Campaign Tips: 10 Harmful Myths You Need to Avoid"
Diag| Considering item [http://b2bprblog.marxcommunications.com/b2bpr/unite-b2b-pr-and-content-marketing-for-powerful-results] "How to Unite B2B PR and Content Marketing for Powerful Results"
Diag| Considering item [http://b2bprblog.marxcommunications.com/b2bpr/best-b2b-pr-posts-of-the-year] "Our Top 10: The Best B2B PR Posts of the Year"