Articles by Cenergy Marketing & Communications

Cenergy is a full-service advertising and promotions agency headquartered in East Aurora, NY. Our mission is to assist national brands build integrated, results-oriented marketing programs.

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Phone #: 716-652-7400

Cenergy Marketing & Communications has written 25 articles for AdTalk

Cenergy Marketing & Communications

Event Managers and More

by Cenergy Marketing & Communications

CENERGY is growing and hiring. We are in need of the best in the business to work on our expanding roster of national clients. Full time positions in East Aurora include Event Manager and contract positions include Brand Ambassadors, Team Leaders, and Tour Managers. Qualifications: Experience in event marketing and activation is required. Management of event [...]

Account Director

by Cenergy Marketing & Communications

CENERGY is a full-service agency that is focused in sports, entertainment, and lifestyle marketing and on building integrated, results-oriented marketing programs that activate consumer behavior.  Headquartered in East Aurora, NY, we are currently in search of an Account Director to manage our growing account base.  This position will be based in East Aurora, NY. About [...]

Interactive Coordinator

by Cenergy Marketing & Communications

Do you eat, breathe and live digital? Are you online more than off? Are you a Facebook expert, Twitter trendsetter and Pinterest innovator? Are you looking to take your passion to the next level by working on national brands and high profile campaigns? If the answer is yes, CENERGY is interested in talking to you. [...]

Junior Copywriter

by Cenergy Marketing & Communications

About the Position Cenergy is seeking a Jr. Copywriter. Art & Copy: in the world of advertising, they go hand-in-hand. At Cenergy, our creative department is growing fast and we’ve found ourselves in need of a new junior writer. If you’re a Jr. Copywriter looking for an opportunity to partner with some stellar Art Directors, [...]

Cenergy Secures Encore Performance with Zippo

by Cenergy Marketing & Communications

Zippo returned to Cenergy for a second year, to activate their Zippo Encore brand. The fully integrated activation includes revamping ZippoEncore.com with a more energizing look and feel, dynamic content, incredible music downloads, hot music videos, social media feeds and plenty of contests. The site also follows Zippo Encore on tour. This year, Zippo will [...]

Cenergy and Upstate Farms Put Farmers First

by Cenergy Marketing & Communications

With a little help from CENERGY, Upstate Farms is inviting everyone back to the farm. CENERGY has launched a striking new ad campaign for the Buffalo, New York dairy cooperative featuring a long time icon of Western New York – the farmer. Farmers from every corner of Western New York grace print ads, television spots, [...]

Cenergy Gets Charged Up

by Cenergy Marketing & Communications

The Cleveland Cavaliers needed help creating an identity for their new NBA Development League team and Cenergy heeded their call. The new team, that calls Canton, Ohio their home, began their inaugural season on November 25th. Cenergy developed the team’s new name: The Canton Charge and designed an accompanying team logo and secondary mark to [...]

The TBS Bobblehead Tour Goes the Extra Mile

by Cenergy Marketing & Communications

10,568 miles. 8 Cities. Over 500,000 Fans. Postseason Pete wrapped up another successful road trip at the close of the MLB season. The now iconic twelve-foot tall bobblehead dressed in team colors and donned TBS and affiliate logos for scheduled stops in Detroit, St. Louis, Cincinnati, Philadelphia, Boston, Milwaukee and Atlanta as part of the [...]

Cenergy and First Niagara Team Up

by Cenergy Marketing & Communications

In mid-August, First Niagara acquired the naming rights to the home of the Buffalo Sabres.  Although it was an exciting new partnership, the deal was struck just before preseason play — leaving the Buffalo-based financial institution less than six weeks to transform the entire arena to the First Niagara Center.  And that’s when the fun [...]

Cenergy Girls "Get Dirty"

by Cenergy Marketing & Communications

We always knew the women of Cenergy could muck it up with the best of them.  So, on a beautiful Fall Saturday, the Cenergy Mud Women donned their matching tees and participated in the First Annual ‘Dirty Girl Fun Run’ at Emery Park (about 3 miles from the Cenergy office).  Looking sharp (at least at [...]

Cenergy Delivers What Tribe Fans Crave™

by Cenergy Marketing & Communications

The Crave revolution is expanding on all fronts and has now begun to arrive in Cleveland, Ohio. Thirsty baseball fans at Progressive Field were introduced to the ice-cold chocolate milk at this past weekend’s Cleveland Indians’ Kids Fun Day where they couldn’t drink it in fast enough. Over 5,000 kids and parents sampled Original Chocolate [...]

Zippo Lights Up Live Nation with Cenergy

by Cenergy Marketing & Communications

Zippo is rocking Live Nation events at amphitheatres across the country this summer. We’re amping up the Zippo brand experience for concert-goers in ten markets between March and October, including venues in West Palm Beach, Tampa, Dallas, Philadelphia, NYC, Boston and Chicago. By the end of the summer season, Zippo will have completed over 200 [...]

Beard-a-thon® Scores Record Year

by Cenergy Marketing & Communications

While the Boston Bruins raise the Stanley Cup for the first time in 39 years, hockey fans across North America can celebrate a job well done.  That’s because the 3rd annual NHL playoff Beard-a-thon® has raised $545,000 for charities across North America during the 2011 NHL Stanley Cup Playoffs, making it the most successful Beard-a-thon [...]

Cenergy Drops Into The Big Apple With Sun Drop

by Cenergy Marketing & Communications

When Sun Drop asked us to help them build brand awareness and support distribution for their product in New York City,  we naturally made Madison Square Garden and the Big East basketball tournament the center of activity. The Cenergy team dropped the citrus-flavored soft drink into the streets of midtown during the Big East with [...]

The CRAVE™ Revolution Has Begun

by Cenergy Marketing & Communications

Crave has successfully landed on campus. Cenergy has been helping the innovative new brand of chocolate milk to utilize social media tactics and pop-up experiential events to engage consumers in unexpected ways. These pop-up events, that Cenergy and Upstate Niagara call “Craves,” can happen anytime, anywhere and create a huge buzz for the product. This [...]

It’s Official: Upstate Farms Craves Cenergy

by Cenergy Marketing & Communications

It’s a partnership as natural as milk and cookies. Upstate Niagara Cooperative (Upstate Farms) and Cenergy are collaborating to launch a delicious and groundbreaking new dairy beverage. Cenergy will oversee a fully-integrated campaign designed to introduce and maximize brand awareness for the new beverage, due to launch in a chocolate flavor throughout the Northeast and [...]

The Cenergy team has been growing

by Cenergy Marketing & Communications

We’re happy to announce that Sarah Neundorfer has joined our creative team as Senior Copywriter and we have a new Account Manager in Jonathan Goldberg.   Jonathan brings a great combination of sports and event marketing to our lineup. He has worked on the property, sponsorship, event management and brand management sides of the business [...]

Cenergy Shines at Empire State Games

by Cenergy Marketing & Communications

Sunday, July 25th brought a close to a very successful 2010 Empire State Games, hosted by the Buffalo/Niagara region and presented by First Niagara bank. 6,000 athletes from across New York State met in Buffalo to compete at the 32nd Games, bringing with them coaches, family and friends. And thanks to the sponsorship of First [...]

Cenergy Hits A Home Run For MLB Network™

by Cenergy Marketing & Communications

MLB Network™ had a hit on their hands with the Breakout All-Star interactive display at this year’s MLB® All-Star FanFest.  It was the second year that Cenergy teamed up with the MLB Network to host a fan-favorite experiential display at the event, held from July 9th through 13th at the Anaheim Convention Center.Baseball jerseys from [...]

Oh Baby!

by Cenergy Marketing & Communications

After a successful college marketing program, Shoppers Drug Mart retained CENERGY to activate their v.i.b. (very important baby) rewards program this spring at the BabyTime Show, Canada’s largest new and expecting mom trade show. A record crowd attended the show and flocked to the Shoppers Drug Mart booth; which was ‘baby crib’ themed and equipped [...]

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