Crowley Webb

A million-dollar idea to support Roswell Park Cancer Institute.

by Crowley Webb

Forty players playing hockey nonstop for 11 days to fight cancer. Now that’s an idea we could easily get excited about. Back in July we were tasked with creating an identity for this event. With the game a year away at the time, founders Mike and Amy Lesakowski were still figuring out logistics. But they […]

Chalk up two more Telly Awards.

by Crowley Webb

Just when we thought awards season was winding down, a note from the Telly Awards arrived. And what good news it was. We’ve been awarded two 2016 Tellys – a silver (the highest honor) for our latest video work for Buffalo Prep and a bronze for the literally breakthrough TV spot we created for ESAB […]

Floral typography for spring – Futura and Bodoni in bloom.

by Crowley Webb

Our creative department has major spring fever. And mad love for lettering. So, for our latest get-together, we loaded up on buckets of blooms from William’s Florist in West Seneca and created some floral typography for this fickle month of March. Hope you enjoy our letters as much as we enjoyed making them. And, spring, come […]

WNY ADDYs wrap up: one impactful night.

by Crowley Webb

Well that was fun. Each year, Crowley Webb attends the local advertising award show. We get all gussied up and excited to see colleagues and who won what for what. We cheer wildly. We laugh. We take home our fair share of lucite. We reflect on all the hard work we put in the year […]

Powerful recognition from the Educational Advertising Awards.

by Crowley Webb

Move aside, Oscars. The 2017 Educational Advertising Awards have been doled out, and we’re humbled to announce we recently won silver in recognition of our work on Niagara University’s latest TV spots. Over the past nine years, CW has been working with Niagara University to create impactful advertising campaigns to reach high school students as […]

February social updates.

by Crowley Webb

Despite being the shortest month of the year, February was packed full of social updates and exciting new-feature announcements. We’ve rounded up all the updates – big and small – to ensure you don’t miss a thing. Instagram albums. Instagram users can now select up to 10 total photos and videos from their camera rolls […]

We’ve hit it out of the park with these three new recruits.

by Crowley Webb

We’re happy to introduce Karen, Sara, and Rachel, the wonderfully talented new members of our Praxis team. Karen Renzi Title: Marketing Strategy Supervisor Hometown: Lewiston, NY Education: B.A. Spanish with a minor in Art History, Hobart and William Smith Colleges Previous Roles: Director of Business Development and Marketing, Compu-Mail; Co-founder and Co-owner, Beyondus Design & […]

Judging the ADDYs: A first-timer’s experience.

by Crowley Webb

Earlier this winter, I was given the opportunity to judge the ADDYs (or the American Advertising Awards, as they’re formally known) when my boss couldn’t make it. I volunteered and eventually took the short, three-hour drive to Akron, Ohio. There, I was lucky enough to meet a talented group of creatives, stay in a gorgeous […]

Judging the ADDYs: A first-timer’s experience.

by Crowley Webb

Earlier this winter, I was given the opportunity to judge the ADDYs (or the American Advertising Awards, as they’re formally known) when my boss couldn’t make it. I volunteered and eventually took the short, three-hour drive to Akron, Ohio. There, I was lucky enough to meet a talented group of creatives, stay in a gorgeous […]

More Crowley Webbers are moving up.

by Crowley Webb

We have some crazy-talented people here at Crowley Webb, and we’re proud to announce that three of them have recently been promoted. A huge congratulations to Meagan, Amanda, and Kristen! Meagan Walker has been promoted to senior copywriter. She’s graced us with her invaluable attention to detail and sweet demeanor for just about three years now, and […]

Some fonts that have our hearts.

by Crowley Webb

As a copywriter, I work in black, Arial, 10-point font most of my days. And while I love a perfectly formatted, clean-cut deck, it can’t touch how words come to life in a fancy font. So, with today being Valentine’s Day, I asked some of my dear designer friends to take a minute to share […]

A look back at January’s social updates.

by Crowley Webb

It’s the beginning of a brand-new year, and social is off to an exciting start with plenty of improvements and updates. Snapchat is becoming more tech friendly, Twitter is combating online harassment, Facebook is improving the quality of online news, and LinkedIn is helping you get noticed the right way. Snapchat is giving websites their […]

Recognizing two of our top patient recruitment pros.

by Crowley Webb

It’s with heartfelt excitement that we invite you to join us in congratulating two outstanding leaders in our Praxis division – Tricia Barrett and Bob Loll – on their recent promotions. Tricia Barrett has been promoted to senior vice president, managing director. She’s been a member of the Praxis team since 2003, and to say […]

Recognizing two of our top patient recruitment pros.

by Crowley Webb

It’s with heartfelt excitement that we invite you to join us in congratulating two outstanding leaders in our Praxis division – Tricia Barrett and Bob Loll – on their recent promotions. Tricia Barrett has been promoted to senior vice president, managing director. She’s been a member of the Praxis team since 2003, and to say […]

Infographic: Big bucks behind the big game – then and now.

by Crowley Webb

In 1967, the Green Bay Packers met the Kansas City Chiefs for the first Super Bowl. Fifty-one million Americans tuned in, and the average cost of a 30-second commercial was $40,000. And while today viewership for the big game has doubled, the cost of an ad has skyrocketed a whopping 12,400% to more than $5 […]

Writing the next chapter in the Crowley Webb history book.

by Crowley Webb

Crowley Webb is a very different place now than it was back in 1998 when I began at the agency. We’ve since grown in number of employees, dramatically increased our scope of capabilities, and established ourselves as a force to be reckoned with in the Buffalo advertising community and beyond. But one aspect of our […]

Thank you, Dave Buck, for all the good times we had.

by Crowley Webb

After 30-plus years at Crowley Webb, Dave Buck has cashed in his chips. He’s now focusing on painting, traveling, and spending more time with friends and family. To say this is bittersweet would be an understatement, as no one has had a greater impact on our agency – or me, for that matter – than […]

Giving back gives us all the good feelings.

by Crowley Webb

Because we consider ourselves so fortunate to do what we do every day, Crowley Webb has always made it a priority to give back to our community in meaningful ways. This holiday season, we did our best to keep this tradition alive by choosing a few local charities to support and promote. Here’s a snapshot […]

Shake up the holidays.

by Crowley Webb

The holidays are in full swing at the Sweeney Building. The kitchen is full of calorie-packed snacks of all kinds, the candles are in the windows, the tree is up and trimmed, and the cards are signed, sealed, and close to being delivered. Despite all the festivities taking place in the present, we took a […]

November social updates: Fake news, Instagram live video, LinkedIn Salary.

by Crowley Webb

November was an exciting month in the social media sphere: Facebook says, “It’s complicated” regarding fake news, and Twitter and Instagram are slowly morphing into Snapchat. Here’s a quick review of the most recent platform updates. Facebook takes a step to combat fake news. Facebook CEO Mark Zuckerberg has come under intense criticism since the […]