Crowley Webb

Some fonts that have our hearts.

by Crowley Webb

As a copywriter, I work in black, Arial, 10-point font most of my days. And while I love a perfectly formatted, clean-cut deck, it can’t touch how words come to life in a fancy font. So, with today being Valentine’s Day, I asked some of my dear designer friends to take a minute to share […]

A look back at January’s social updates.

by Crowley Webb

It’s the beginning of a brand-new year, and social is off to an exciting start with plenty of improvements and updates. Snapchat is becoming more tech friendly, Twitter is combating online harassment, Facebook is improving the quality of online news, and LinkedIn is helping you get noticed the right way. Snapchat is giving websites their […]

Recognizing two of our top patient recruitment pros.

by Crowley Webb

It’s with heartfelt excitement that we invite you to join us in congratulating two outstanding leaders in our Praxis division – Tricia Barrett and Bob Loll – on their recent promotions. Tricia Barrett has been promoted to senior vice president, managing director. She’s been a member of the Praxis team since 2003, and to say […]

Recognizing two of our top patient recruitment pros.

by Crowley Webb

It’s with heartfelt excitement that we invite you to join us in congratulating two outstanding leaders in our Praxis division – Tricia Barrett and Bob Loll – on their recent promotions. Tricia Barrett has been promoted to senior vice president, managing director. She’s been a member of the Praxis team since 2003, and to say […]

Infographic: Big bucks behind the big game – then and now.

by Crowley Webb

In 1967, the Green Bay Packers met the Kansas City Chiefs for the first Super Bowl. Fifty-one million Americans tuned in, and the average cost of a 30-second commercial was $40,000. And while today viewership for the big game has doubled, the cost of an ad has skyrocketed a whopping 12,400% to more than $5 […]

Writing the next chapter in the Crowley Webb history book.

by Crowley Webb

Crowley Webb is a very different place now than it was back in 1998 when I began at the agency. We’ve since grown in number of employees, dramatically increased our scope of capabilities, and established ourselves as a force to be reckoned with in the Buffalo advertising community and beyond. But one aspect of our […]

Thank you, Dave Buck, for all the good times we had.

by Crowley Webb

After 30-plus years at Crowley Webb, Dave Buck has cashed in his chips. He’s now focusing on painting, traveling, and spending more time with friends and family. To say this is bittersweet would be an understatement, as no one has had a greater impact on our agency – or me, for that matter – than […]

Giving back gives us all the good feelings.

by Crowley Webb

Because we consider ourselves so fortunate to do what we do every day, Crowley Webb has always made it a priority to give back to our community in meaningful ways. This holiday season, we did our best to keep this tradition alive by choosing a few local charities to support and promote. Here’s a snapshot […]

Shake up the holidays.

by Crowley Webb

The holidays are in full swing at the Sweeney Building. The kitchen is full of calorie-packed snacks of all kinds, the candles are in the windows, the tree is up and trimmed, and the cards are signed, sealed, and close to being delivered. Despite all the festivities taking place in the present, we took a […]

November social updates: Fake news, Instagram live video, LinkedIn Salary.

by Crowley Webb

November was an exciting month in the social media sphere: Facebook says, “It’s complicated” regarding fake news, and Twitter and Instagram are slowly morphing into Snapchat. Here’s a quick review of the most recent platform updates. Facebook takes a step to combat fake news. Facebook CEO Mark Zuckerberg has come under intense criticism since the […]

Celebrating one of our own: Tricia Barrett, a Business First 40 Under 40 honoree.

by Crowley Webb

Tricia Barrett has been with us at Crowley Webb for more than a decade. Thirteen years, to be exact. During that time, she has worked her way up from senior account executive to senior vice president and managing director. She now oversees Praxis, our patient recruitment division, and leads Crowley Webb Health. So it was […]

Five ways to become a better email marketer.

by Crowley Webb

Email marketing is not a new tactic, but it is one that’s still a mystery to many. Stricter laws and improved technologies have changed the email-marketing game in the past few years. Here are a few tips to get you up to speed and help with your next campaign. 1. Follow the rules for lists. […]

October social updates: Facebook’s Marketplace, Periscope Producer, RIP Vine.

by Crowley Webb

As we dive into fall, we’re seeing a ton of announcements that will greatly impact opportunities on social. Facebook has introduced Marketplace (a friendlier Craigslist), LinkedIn debuted Open Candidates (but don’t tell your boss), and Twitter is on the loose. Here’s the scoop on these changes and more. Facebook flexes its e-commerce muscle with Marketplace. […]

Elevator pitches are all the rage these days.

by Crowley Webb

Last week on YouTube, The UPS Store launched a new, three-part reality TV miniseries called The Elevator Pitch. The series was created in partnership with Marcus Lemonis, the billionaire host of CNBC’s The Profit, in an effort to reach out to the company’s small-business customer base. Each 15-minute episode features three small-business owners pitching their […]

Please sign in: Dr. Google will have your results shortly.

by Crowley Webb

Google recently launched a new feature called symptom search on its mobile site as well as its iOS and Android apps. This feature allows a user to key in a symptom he or she is experiencing and then provides a list of “related conditions” without any further clicking or page redirection. Users are also given a […]

We love doing work for HEALTHeLINK. (You can say that again!)

by Crowley Webb

Don’t you hate when you go to the doctor and have an unnecessary test performed? It’s not only a waste of time, but a waste of money too. Duplicate testing is just one of the nuisances HEALTHeLINK is looking to remedy with their clinical healthcare exchange. A collaboration within WNY’s medical community – including hospitals, […]

Make your event even more memorable with a snappy Snapchat Geofilter.

by Crowley Webb

Snapchat has quickly become one of the most popular apps among millennials. In case you’re under a social rock, the app allows users to take pictures and send them to friends, and the photo messages delete themselves after being viewed. What’s currently all the rage are the filters that can be applied to, and even […]