Articles by Secret Valley Media Labs

secret valley media labs has written 12 articles for AdTalk

Secret Valley Media Labs

Adding Value Through Workplace Design

by Secret Valley Media Labs

Imagine employees walking into your building excited to be there because the workplace environment inspires them. Imagine leaving a lasting impression on clients and business associates because the hallways and conference rooms made them feel like they were working with a very special company. Well executed environmental graphics add value to a business Especially when […]

Creating a Consistent Brand

by Secret Valley Media Labs

  Would you ever try to assemble a puzzle with pieces from other puzzles? PROBABLY NOT. Well, the same principle applies to your company’s identity, marketing pieces and brand. Oftentimes, a potential client seeks our services for a new business where we have the chance to give them a fresh identity and brand tailored to […]

Storytellers

by Secret Valley Media Labs

Last week we attended a fundraiser for a client for whom we had recently launched a new website. It was refreshing to have the time to stand by the bar and engage in a rambling conversation that flowed from one off-beat subject to another. Suddenly, our client mentioned he was going through our online portfolio […]

We all have a choice

by Secret Valley Media Labs

We all have the ability to choose, yet sometimes positive choices aren’t always clear. Our client, Preventionfocus, is dedicated to helping adults and children make positive choices that positively impact their lives and the community. We just launched their new website – the third site we’ve created for them to keep their online presence current […]

We all need a little inspiration

by Secret Valley Media Labs

This link was originally posted on International Women’s Day and I think it’s worth including in the stream. Whether we like to admit it or not, designers don’t work in a vacuum. At least I find myself in a creative rut when I don’t get out and look around. Keeping in touch with other creative’s […]

Everybody Needs to Find Their Way

by Secret Valley Media Labs

Last year at this time, our client, Sodexo, was reaching the final stretch of their new, modern building construction. This new state-of-the-art building would house the Buffalo service center employees and move all operations from three separate office buildings into one. Gone would be the traditional cubes and tidy corridors. In their place, a completely […]

Fresh Ideas and Talent From Unexpected Places

by Secret Valley Media Labs

Getting wrapped up in the day-to-day tasks of managing projects, answering emails, running a business, and producing good work sometimes leaves creatives longing for the good old days when we could just, well, create. There’s no need to look back these days, as we’re in the midst of a yet-to-be-revealed fine art project that has […]

Just Sit Back and Listen

by Secret Valley Media Labs

Not far into the development of iKoss Consulting’s new website design, it became apparent we needed to sit down with the client and listen to their story. Not only the obvious story of the direction and growth of their business, but those little gems of insight that are revealed through casual conversation. And we couldn’t […]

Bringing Out the Goods

by Secret Valley Media Labs

As I pulled out some pottery I had in hiding I was reminded that it’s a good thing to put your work out there. You never know who you’ll connect with or influence. I’ve seen new relationships forged, ideas shared, new clients established and old interests renewed by putting yourself out there. In this day […]

It Feels Good When Things Look Good

by Secret Valley Media Labs

Last night a few of us from SVML went to the Todd Rundgren concert. He looked and sounded great, the band was tight and energetic and the crowd was having a good time. We had a blast. What really hit me was the evidence of Buffalo’s ongoing renaissance. Its once defunct waterfront looked alive and […]

You Can’t Get a Treat Unless You’re Seen

by Secret Valley Media Labs

The other day I stopped at the bank drive-through teller. As is most often the case, I had my dog, Bodi, with me. Bodi is accustomed to receiving lovely little dog cookies from the canister that shoots down from the vacuum tube. However, on this particular day, there was a new teller who had not […]