Articles by The Creative Consultant

The Creative Consultant is a marketing consulting company formed in 2003 to provide expert advice and creative assistance to companies and organizations. Our primary focus is on providing exceptional marketing, public relations, advertising and event marketing services. We work with start-ups and established organizations, including non-profits.

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The Creative Consultant has written 84 articles for AdTalk

The Creative Consultant

More Monthly Marketing Ideas

by The Creative Consultant

I want to first apologize for not posting any ideas for April.  TCC has been extremely busy lately and this blog unfortunately was the casualty of that.  So that we don’t miss a month again in 2012, I am posting ideas May thru August today.  Hopefully as you sit down and look ahead here for [...]

First Quarter 2012 Marketing Ideas

by The Creative Consultant

I have always said and will continue to say that we marketing people think a minimum of 3 months.  And we make our plans for what we need and want to do this way.  When the holidays roll around we have already turned our sights to the first quarter of the coming year-2012.  The only [...]

2012 is fast approaching….

by The Creative Consultant

Every business who engages in marketing should read this:http://www.marketingprofs.com/articles/2011/6359/12-marketing-predictions-for-2012?adref=nlt111411&utm_source=mpt&utm_medium=howto&utm_campaign=basic&utm_term=strategy&utm_content=article

Marketing is Strategy

by The Creative Consultant

There is a need to clear up the confusion that exists regarding marketing and advertising.  Most people believe them to be interchangeable.  This couldn’t be further from the truth.  As a marketing person, I spend a great deal of time attempting to help people try and differentiate between the two which isn’t always a simple [...]

November & December Marketing Ideas

by The Creative Consultant

I know.  I know.  It’s only September and most people are just recovering from the back to school nonsense.  However, when it comes to marketing you need to be thinking ahead….especially when it pertains tot the 4th quarter of the year and even more so for the last 2 months.  With all the holidays that [...]

Remembering 9/11

by The Creative Consultant

For the 2,973 people who perished September 11, 2001 after hijacked planes crashed in New York City in Arlington, Virginia and in Pennsylvania. The victims were mothers, fathers, sisters and brothers of many faiths and races who came from more than 80 nations. All who were killed died working and living the American dream. WE [...]

Everyone Could use a Proofreader…..

by The Creative Consultant

Great Article about something so simple and often overlooked.http://www.marketingprofs.com/short-articles/2385/how-a-typo-can-hurt-your-business?adref=nlt090811

Marketing with an uncertain economy

by The Creative Consultant

Okay so depending on who you read or listen to the economy of the world is or is not about to go into another recession.  No matter what they say, the economy in its current state is affecting business in a big way and in many ways also.  In a time when most businesses haven’t [...]

About Press Releases

by The Creative Consultant

I actually wrote this about 3 years ago…..BEFORE the economy tanked, before the world changed, before businesses fell apart or had to reinvent themselves because the way everyone saw the world had changed.  It was before the huge rise of importance of social media as a major tactic in every business marketing plan-before there were [...]

Need Marketing Help??

by The Creative Consultant

The Creative Consultant, Independent Marketing ConsultantAll businesses need marketing-no matter what their size. We created this to be able to offere assistance to those with limited budgets. http://cgi.ebay.com/ws/eBayISAPI.dll?ViewItem&item=160631625540&ssPageName=STRK:MESE:IT

A Marketing/Advertising Fundamental

by The Creative Consultant

The Creative Consultant, Independent Marketing ConsultantFlyers & ads are still a fundamental way to attract customers….and to get their attention for upcoming specials and events your business may be doing.http://cgi.ebay.com/ws/eBayISAPI.dll?ViewItem&item=160631625539&ssPageName=STRK:MESE:IT

Using Press Releases

by The Creative Consultant

The Creative Consultant, Independent Marketing ConsultantDid you know it takes 10 “impressions” for someone to recognize that they have seen or hear a company name or brand etc? That means you need to be telling your customers/clients current & potentials what your business is doing-regularly. The BEST and easiest way to do that is through [...]

Good Advice

by The Creative Consultant

http://www.marketingprofs.com/short-articles/2368/five-ways-to-handle-negative-comments?adref=nlt080311

October Marketing Ideas

by The Creative Consultant

It’s always difficult to think about autumn when it’s 80-90 degrees outside but it is JUST around the corner believe it or not.  College resumes later this month as well as secondary students depending on where you may live.  Don’t be caught not having plans ready because it WILL be here before you know it.Here [...]

SM here to stay…here’s some steps for your strategy

by The Creative Consultant

. SM isn’t going away…if anything it’s use is growing…..this is a great article showing the steps to take in prepping your next or first SM campaign strategyhttp://www.marketingprofs.com/short-articles/2327/your-12-point-skeleton-for-social-strategy-preparation?adref=nlt070511

Social Media Hub?? What’s Yours….

by The Creative Consultant

Let’s face it-SM is here to stay…but it needs a plan-this article suggests a hub to work FROM as part of your business marketing plans. What’s yours??http://www.marketingprofs.com/articles/2011/5345/facebook-twitter-linkedin-blog-where-is-your-hub?adref=nlt063011

Marketing Trends Question…..

by The Creative Consultant

Okay…..this article came out in January…..since tomorrow marks the last day of the first half of the year….I am wondering everyone’s thoughts on the trends mentioned in this article. Have you used any of these trends? Looked into pursuing them etc? Some of these mentioned have been used right along for big biz but I’ve [...]

NEED MARKETING HELP???

by The Creative Consultant

We offer a VARIETY of various marketing & PR services…..if you are working with a limited marketing budget check out our eBay special item….WE CAN HELP!http://cgi.ebay.com/ws/eBayISAPI.dll?ViewItem&item=160611533221&ssPageName=STRK:MESE:IT

Flyer or Ad Designed for Your Business or Special Event

by The Creative Consultant

How your ad or flyer looks can affect on the response you get from customers….don’t leave it to chance. Get it done right & through our eBay items at a special price!http://cgi.ebay.com/ws/eBayISAPI.dll?ViewItem&item=160611533217&ssPageName=STRK:MESE:IT

ALL businesses and organizations should be using Press Releases regularly

by The Creative Consultant

The Creative Consultant offers this specially priced item via eBay…..so if you are working with a limited marketing budget this can be perfect for you….http://cgi.ebay.com/ws/eBayISAPI.dll?ViewItem&item=160611533220&ssPageName=STRK:MESE:IT

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