Articles by White Light Communications

With 25+ years of experience as a marketing, technical, and community relations copywriter, I understand how vital it is to develop well-crafted content that clearly and concisely conveys your message. Using the right words with the right vision, I write engaging copy that connects people, organizations, businesses, and communities.

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White Light Communications has written 117 articles for AdTalk

White Light Communications

Join the fun…

by White Light Communications

The Murray-Holley June Fest 2012 will be held again this year on Saturday, June 2, 2012. For more information, check out the flyer, visit the Village website, or contact Sandy Heise.  

Find out how your tax dollars are spent

by White Light Communications

Want to know how your tax dollars are being spent? Here’s your chance. A Board of Trustee meeting for the Village of Holley is scheduled for Monday, April 30, 2012 at 7:00 pm (that’s tomorrow folks!). The purpose of this meeting is adopt the village budget for fiscal year 2013. The meeting will occur at the Village Clerk’s Office [...]

Be the change you want to see…

by White Light Communications

Do you want to see Holley change for the better? Are you tired of the same people doing everything? Here’s your chance to get involved and be the change your want to see. The Village of Holley Board of Trustees election will be held on Tuesday, June 19, 2012. This year, there are (2) Trustee [...]

Support the local economy…

by White Light Communications

One way of supporting your local economy is to buy direct from your local farmers and save. Lori’s Market Basket provides the freshest fruits and vegetables available. Visit Lori at her brand new location, adjacent to the old quilt shop. Or if you happen to be on your way home from work and passing through [...]

What a gift!

by White Light Communications

Update: Your gift is now open. Do not take the new Save-a-Lot store’s presence for granted. Rather than using it as a convenience center for buying basic staples such as milk, bread, shop , and soda only, support the new Holley Save-A-Lot as your full-service grocery store of choice! —————— Holley residents and village officials [...]

Yet another way to shop small

by White Light Communications

While many trends come and go, the push to shop local as an alternative to shopping the “big boxes” is gaining momentum. In fact, many small towns across the country are kicking things up a notch, by using their own colorful currencies. Take for example, the small mountain community of Southern Berkshire, Massachusetts, where local [...]

Community Center to Remain Open

by White Light Communications

Area residents can now rest easy. For awhile, many were worried that the Eastern Orleans County Community Center would close due to cutbacks in federal aid. In December, the village received word that the center’s funding will continue and may even get a slight boost thanks to a new $1 trillion federal budget. The center [...]

HEAP Program

by White Light Communications

For many, winter  means rising heating bills, with the Home Energy Assistance Program (HEAP) being a critical safety net for low-income families and seniors. Congresswoman Louise Slaughter’s office can answer many of the questions you may have about applying for this program. The program is designed to provide higher benefits to those households who have [...]

School News

by White Light Communications

Holley CSD has been getting great press of late…The High School/Middle School is breaking ground on a new addition; click here for a video giving us a glance of our tax dollars at work. Also… in the January 3, 2012 Rochester Democrat & Chronicle check out a story about our district’s Elementary Music teacher, Sally Martin [...]

It’s a beautiful day in the neighborhood…

by White Light Communications

For more than 30 years, Fred Rogers (aka Mr. Rogers) visited our living room and our hearts. With a warm smile and a gentle demeanor, he would start each show singing “Won’t You Be My Neighbor?” as he changed into sneakers and zippered his signature cardigan sweater. In a typical episode, Rogers would share conversation [...]

Holley’s Revitalization

by White Light Communications

It’s been three years since I moved to Holley, seeing and feeling her potential even if she did not see it in her own self.  In taking a step back these last few months from regular posts on this blog and to a lesser degree community involvement, I had a chance reflect on where Holley [...]

Hometown Heroes

by White Light Communications

A salute of thanks goes out to the Holley Rotary Club who installed Hometown Hero Banners featuring photos of community members in the U.S. Armed Forces in the Village Square and along Route 31 in the Village of Holley.  According to Rotarian Roger DeFrancesco, chairman of the project for the Holley Rotary Club, the banners [...]

Does Holley really have a plan?

by White Light Communications

Residents often ask, “does Holley have a plan?” The answer is a resounding yes. In fact, we have a very detailed master plan that is available for viewing at the Village Offices, at the Community Library, and even online by clicking here. One look at you’ll be very impressed… and excited for what is in [...]

Planning Board Opening

by White Light Communications

Here’s your chance to get involved. The Planning Board for the Village of Holley has an opening for an alternate member. If you are a village resident and would like to serve on the Planning Board Committee, please contact a current member of the Planning Board, the Board of Trustees, or Mayor John Kenney. Membership terms are 5 [...]

Grant Money Available

by White Light Communications

Just in from the Landmark Society of Western New York…The New York State Office of Parks Recreation and Historic Preservation (OPRHP) administers the Environmental Protection Fund (EPF) grant program, which includes the Historic Preservation Program and the Heritage Areas Program among others. Of interest to many, the Historic Preservation program is a matching grant program [...]

Change is all around us…

by White Light Communications

While many often resist change, it is inevitable. In fact, whether you choose to embrace it, one does not have to go to far to experience it with our without our permission. Take for instance… Brockport… a charming, small college town that is on the verge of BIG changes courtesy of one man’s vision who [...]

2011 Artist Road Show

by White Light Communications

Love art, but don’t know where to seek it out? Then Orleans County is the place to be. On Saturday August 27th, the Genesee-Orleans Regional Arts Council, (aka GO ART) is sponsoring the 2011 Artist Road Show, where you have a chance to meet 23 local artists and view their work up close and personal [...]

Have your cake and eat it too

by White Light Communications

Those with Gluten intolerance (also known as Celiac) can now have their cake and eat it too. Clarendon Cheesecakes offers a variety of  baked goods… all gluten free with cheesecakes available in flavors such as Original NY, Lemon, Chocolate Chip, Chocolate Swirl, Double Fudge Chocolate, Strawberry, Cherry, Blueberry, and Apple Streusel. For more information, be [...]

School Calendar

by White Light Communications

Thumbs up to the Holley Central School District who are saving money and trees by making the school calendar available for download online rather than mailing them. Click here to download a link of the calendar.

Want to stretch your dollar?

by White Light Communications

The Holley PTSA is hosting a “Saving Money with Coupons” class on Tuesday, October 18 from 7:00 pm to 10:00 pm in the Holley Elementary Cafeteria.  Learn the coupon lingo, how to save money, as well as stretch your budget by organizing and stacking coupons, using rebates, and optimizing your coupons for the biggest possible savings! [...]

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