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Tom Biviano to Speak at RPCN Conference April 7th.
     
Rochester, NY Rochester NY Region
 
Tom Biviano, Executive Coach and Sales Trainer/Coach will be speaking at the Rochester Professional Consultants Network business conference on April 7th at 10:30 AM at Monroe Community College. Details of the conference and a link to register are below.

Tom's talk is: Three Pillars of Business Success

Many businesses do not have some fundamentals down. If done well, success is more likely. But, not done at all, is the status of most. Failure looms. 1. Think hard about WHY the business should and must exist. What market opportunities exist that make the business offering compelling? What money is lost every day, or what money is not gained every day if a company does not engage the business? 2. Develop a strategy for telling the story in a compelling manner. This requires testing varying approaches to determine what works effectively and efficiently. Measurements of the results need to be projected and compared so changes can be made as soon as it is evident a strategy is not working. 3. Have exacting Terms and Conditions that are nurturing for the business. This means pricing levels must be set and firmed. The pricing must sustain the business in a profitable manner. Basic agreement terms must be developed and be made simple so a lawyer isn't required to parse every word and phrase. Payment
requirements should be fair and equitable.

Tom's talk will explore each pillar and the implications for success.

Thomas J. Biviano

Tom’s clients get better prices and revenue, achieve a healthy business culture, and have more control of their business. Tom brings an entrepreneurial spirit and dynamic sales strategy, training, and mentoring experience to his clients. Tom has extensive achievements in sales, consulting, technology, and executive management. His career has spanned Procter & Gamble, Mobil Chemical, IBM, Atlantic Management, Creative Business Consultants, and his own practice since 1991.

Join other small business owners, consultants and entrepreneurs on Tuesday, April 7 at Monroe Community College for THE small business conference of the year. Learn the tools to start, grow or expand your small business. This all-day conference will change the way you think about your business.

Choose from three tracks – 1) Business Fundamentals, 2) Marketing and Selling and 3) Growing Your Business. Get inspired by our keynote speaker, Dr. Bruce Katcher, author of An Insider’s Guide to Building a Successful Consulting Practice, as he jump starts our conference with a stimulating opening session.

For more information and to register, visit www.rpcnconference.com.
   
Contact: Tom Biviano
Phone: 585-746-5616
AdHub Profile:  
Company URL:  
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