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Articles by Sally Bacchetta

Sally Bacchetta

Freelance Writer/Instructional Designer    E-mail this company

http://www.sallybacchetta.com

Finding Great Instructional Design   
05/04/2012
"Great instructional design attracts learners to the content, to the performance ideal, and to the change process. This attraction is essential for changing behavior..."

Superhero Sell Sheets   
08/05/2011
"Sell sheets can be as versatile and powerful as your market and your capabilities..."

Beyond Branding: What Your Customers Are Really Shopping For   
04/23/2007
"Words are a powerful tool for conveying brand benefits and building a positive consumer perception of your product or service..."

Words That Sell: Power-Up Your Written Communication   
09/04/2006
"In business communications, the power of words lies in their capacity to change behavior. Whatever your objectives, you can achieve more by choosing words that sell..."

Writing for the Web   
08/07/2006
"Writing for the web is the same as any other type of writing, except that it's different..."

Permanent Press   
05/05/2006
"When is your best advertisement not an advertisement? When it’s a press release."

RFID – The Rochester Face of Identification Deployment   
02/02/2006
"RFID demonstrates substantial improvements in production and shipping efficiencies, and has been endorsed by the FDA, the U.S. Department of Defense and some of the nations largest retailers, including Wal-Mart, Target, Kohl’s and Home Depot."

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Nineteenth Century Notables in Mt. Hope Cemetery

Nineteenth Century Notables in Mt. Hope Cemetery

Rochester NY Region

02/25/2017 - 02/25/2017

Learn about the famous and infamous people and their stories



Where Turkeys Go to Die

Where Turkeys Go to Die

Rochester NY Region

01/12/2018 - 02/25/2018

Where Turkeys Go to Die is an exhibition of photographs by local photographer David Corbin.



No Soil Better: Art and the Living Legacy of Frederick Douglass

No Soil Better: Art and the Living Legacy of Frederick Douglass

Rochester NY Region

02/02/2018 - 03/18/2018

No Soil Better is an exhibition of new artworks by a diverse group of emerging and established artists.



Film Screening: Art Bastard

Film Screening: Art Bastard

Rochester NY Region

02/08/2018 - 02/08/2018



Japanese Stab Binding (Book Binding) Workshop

Japanese Stab Binding (Book Binding) Workshop

Rochester NY Region

02/17/2018 - 02/17/2018



Project Management Professional (PMP)® Exam Prep Class - Winter Afternoons 2018 In Rochester, NY

Project Management Professional (PMP)® Exam Prep Class - Winter Afternoons 2018 In Rochester, NY

Rochester NY Region

02/20/2018 - 04/10/2018

Get certified from your LOCAL PMI Registered Education Provider



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