2007 Rochester Addy Awards

Citation

Category:
Sales Promotion,
Product or Service Sales-Catalog

Credits:
Art Director/Designer: Diane Fitzgerald-Harris
Copywriter: Amy Hurd-Machamer
Print Production: Monroe Litho, Tony Harris
Photographer: Walter Colley, Andy Olenick

Citation

Category:
Sales Promotion,
Product or Service Sales-Campaign

Credits:
Creative Director: Mike Baron
Art Director/Designer: Jeremy Schwartz, Dean Milliman Copywriter: Brandon Barr, Mike Baron
Account Executive: Elaine Naum
Print Production: Jeff Zielinski
Photographer: Tom Rafalovich
Mechanical Artist: Gail Sklair
Planner: Bob Bailey
Executive Creative Director: Jeff Gabel
Post Production: Mike Ciarico

Citation

Category:
Sales Promotion,
Packaging-Single Unit

Credits:
Creative Director: Claire Kaler
Art Director: Monica Guilian
Account Executive: Karen LaFauci
Copywriter: Beth LaPierre
Photographer: Walter Colley
Printer/Production: Mercury Print, Hawver

Citation

Category:
Sales Promotion,
Packaging-Campaign

Credits:
Creative Director: Patti Vonderahe
Art Director: Lauren Peone
Account Executive: Todd Bauch
Creative Supervisor: Adam Fornof
Senior Art Director: Michael Lohr
Illustrator: Rebekha Hiler

ADDY

Category:
Sales Promotion,
Audio/Visual Sales Presentation

Click to see the video

Credits:
Creative Director: Jeff Gabel
Art Director/Designer: Jeremy Schwartz, Jeff Gabel
Copywriter: Scott Allen
Account Executive: Heather Middlebrook, Kim Diamond
Broadcast Production: Park Pictures
Post Production: Spot Welders
Planner: John Roberts

Special Recognition: Copy
“Great script writing should seem effortless and not get in the way – in this case it was so good I truly wondered if this guy was for real at first, then laughed my ass off as our white-haired Kodak executive went off the deep end into uber-rant mode. The actor is hilarious, the dialogue is superb, and damn, what else can I say but ‘I wish I had written this.’ Considering how popular this video became on YouTube, it seems the public agrees.”
– Judge Jane Murray