2011 Rochester ADDY® Awards

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ADDY® SILVER

Category:
Student
Collateral Material, Brochure, Annual Report

Student: Andrea Hickey
School: Rochester Institute of Technology
Title: Crime Scene Fashion

Credits:
Andrea Hickey, Creator
Bryan Edwards, Photographer

$500 Scholarship Winner
“The execution on this is just outstanding — layers and layers of art direction on top of some really killer photography. And yet, somehow, you’re still featuring the clothing really well. This student took a very difficult assignment and tackled it.”
— Bro. Mike Rovner


ADDY® GOLD

Category:
Student
Consumer or Trade Publication, Campaign (2 - 4 ads)

Student: Kristin Stevenson and Chelsea McNamara
School: Rochester Institute of Technology
Title: Ray-Ban Ad Campaign

Credits:
Kristin Stevenson, Art Direction, Designer
Chelsea McNamara, Art Direction, Photographer



ADDY® SILVER

Category:
Student
Editorial Design, Cover

Student: Positive/Negative Magazine Staff 2011
School: Rochester Institute of Technology
Title: Positive/Negative Magazine Cover 2011

Credits:
Will Styer, Art Director
Zach Gilyard, Art Director
Meron Menghistab, Photo Editor
Cole Slutzky, Photo Editor
Jaclyn Donner, Design Director
Ben Cort, Production Manager
Thiana Anderson, Production Manager
Katie Havron, Copy Editor
Ally Shivka, Copy Editor



ADDY® GOLD

Category:
Student
Editorial Design, Editorial Spread or Feature

Student: Sarah Sugarman
School: Rochester Institute of Technology
Title: How To Style Steampunk

Credits:
Sarah Sugarman, Art Director/Designer/Copywriter
Joi Ong, Photographer
Tony Zanni, Dock 2 Letterpress, Printer
Ruth Laferla, NY Times, Exerpts from "Steampunk Moves Between 2 Worlds"



ADDY® SILVER

Category:
Student
Editorial Design, Editorial Spread or Feature

Student: Chelsea McNamara
School: Rochester Institute of Technology
Title: Death by Makeup

Credits:
Chelsea McNamara, Photographer
Sarah Sugarman, Designer



ADDY® GOLD

Category:
Student
Elements of Advertising, Animation

Student: Jason Guy McLagan
School: Rochester Institute of Technology
Title: The Mis-Adventures of Bombito Burrito

Credits:
Jason McLagan, Director, Animator
Corey Ryan, Compositor, Motion Graphics
Shalini Saycocie, Seamstress, Painter, Set Dresser
Drew Ganyer, Chief Lighting Tech
Miles Baird, Sound Designer
Max Phillips, Guitarist, Foley Artist
Brett Wilson, Additional Animator
Brian Baldwin, Assistant Animator

$500 Scholarship Winner
“It was hilarious on top of being executed extremely well. The attention to detail was awesome. And to have a great story on top of that, this was an easy one for me.”
— Bro. John Topacio


ADDY® SILVER

Category:
Student
Elements of Advertising, Animation

Student: Jason Guy McLagan
School: Rochester Institute of Technology
Title: Dunkin' Donut Lovin' Stop-Motion!!!!!!

Credits:
Jason McLagan, Director, Animator
Max Phillips, Sound Designer, Guitarist
Amanda Kearney, Lead Actor, Producer
Miles Baird, Kazooist Extraodinaire
Gabe Isserlis, Rig Removal Compositor, Actor
Aaron Gordon, Chief Lighting Tech, Actor
Alex Martin, Actor
Katie Levander, Actor
Tom Atwell, Actor
Ira Keeley, Actor
Mark Davis, Actor
Adam Chytiat, Actor



ADDY® GOLD

Category:
Student
Elements of Advertising, Photography

Student: Joi Ong
School: Rochester Institute of Technology
Title: Cyborg (The idea of a modern, stylized concept of perfection)

Credits:
Joi Ong, Photographer

$500 Alan Farkas Memorial Scholarship Winner
“Defies description in many ways. But the subtle lighting
techniques, the fact that they’re showing off a new level of beauty and relevance in parallel, and a quite exquisite use of detail make this a really elegant piece of photography.”
— Bro. Mark Bazil