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About Us |
What if customers were more like friends? What if they were more trusting, more loyal, more active with your brand? Eric Mower and Associates builds your business by building bonds of friendship between you and your customers.
Sure, we're digital and social, but we're also analog and one-to-one. Here, it's about being closer to customers. We achieve that intimacy through the kind of deep human insight that connects information with action at the consumer's point-of-sale or the C-level's point-of-decision. With nationally recognized performance in B2B, B2C, public relations and public affairs, advertising, brand promotion, DM, digital and relationship marketing, our solutions are unique in their confluence of skills and perspective. And in their ability to generate rapid return.
We have deep history in building and construction; energy, conservation and sustainability; financial services; graphic communications; healthcare; novice moms; technology; and travel and tourism. At Eric Mower and Associates, we offer companies and brands in these categories, or those that want to penetrate them, a wealth of knowledge delivered by more than 215 professionals in our seven offices in Buffalo, Rochester, Syracuse and Albany, NY; Charlotte, NC; Atlanta, GA; and Los Angeles and from our global partners in the 4A's, IPREX and thenetworkone.
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Services |
Core Services:
- Fully integrated, media neutral planning process
- Acclaimed B2B practitioners
- Crisis and issues management public relations and public affairs veterans
- Unique “Brand Promotion” retail experts
- Digital/Interactive/CRM Tech Squad
Services include:
Advertising
Brand Development
Brand Workshops
Cause-Related Marketing
Corporate Identity
Collateral
Customer Relationship Marketing
Digital and Direct
E-Mail Marketing
Integrated Marketing
Licensing
Marcom Metrics Tracking
Marcom Planning Workshops
Market Research
Media Planning
Online Marketing
Public Affairs
Public Relations
Reputation Management
Sales Promotion
Search Engine Marketing
Search Engine Optimization
Strategy
Viral Marketing
Visual Merchandising
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Equipment & Facilities |
Eric Mower and Associates is networked in seven USA locations:
Eric Mower and Associates/Buffalo
50 Fountain Plaza, Suite 1000
Buffalo, NY 14202
Phone: (716) 842-2233
Eric Mower and Associates/Rochester
28 East Main Street, Suite 1960
Rochester, NY 14614
Phone: (585) 385-2000
Eric Mower and Associates/Syracuse
211 West Jefferson St.
Syracuse, NY 13202
Phone: (315) 466-1000
Eric Mower and Associates/Albany
7 Southwoods Blvd., Suite 300
Albany, NY 12211
Phone: (518) 449-3000
Eric Mower and Associates/Charlotte
1001 Moorehead, Suite 500
Charlotte, NC 28203
Phone: (704) 375-0123
Eric Mower and Associates/Atlanta
7000 Central Parkway, Suite 1020
Atlanta, GA 30328
Phone: (678) 587-0301
Eric Mower and Associates/Los Angeles
2263 West 190th Street
Torrance, CA 90504
Phone: (310) 515-1837 |
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Company Contact Information |
| 315-466-1000 |
Phone 1 |
| 315-466-2000 |
Fax |
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| 211 West Jefferson St. |
| Syracuse, NY
13202
Show Map |
| Onondaga County |
| Syracuse Region |
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Email This Company
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| Website: |
http://www.mower.com
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| Key Personnel |
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Eric Mower—Chairman and CEO
Douglas C. Bean-Chief Operating Officer
Fran Nichols—Managing Partner
Chris Steenstra—Managing Partner,
Head of Syracuse, NY Office
Brad Rye—Senior Partner, Director of Brand Public Relations,
Head of Rochester, NY Office
Sean L. Casey—Partner Senior Counselor, Public Relations and Public Affairs,
Head of Albany, NY Office
Tom Armentrout—Managing Partner,
Head of Atlanta, GA Office
Matt Ferguson—Managing Partner,
Head of Charlotte, NC Office |
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| Contacts |
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| Account Executive of New Business: |
Rochelle Kennedy |
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| Founded: |
1968 |
| Employees: |
215 |
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| Certifications |
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BtoB magazine: Among the top 144 a
U.S. business-to-business agencies
PRWeek: #46 Among the top 50 U.S. PR agencies; finalist for “PR Agency of the Year” in the small PR agency category
PROMO: #32 out of the top 100 promotional agencies,
#12 retail agency in the country (2010)
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| Major Clients |
Our Client List includes:
Bausch & Lomb
ClosetMaid
Dixie
Domtar
FedEx
Fisher-Price
Ford Dealers of Western New York
GE Energy
Georgia-Pacific
Grove Park Inn Resort & Spa
HealthNow
Key Bank
KI
Kodak Graphic Communications
Lactalis
Labatt USA
LENOX/Newell Rubbermaid
Mattel
Motorola
North American Breweries
Nucor Corporation
NYSERDA
SunTrust Banks, Inc.
Transitions Optical
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| Partners |
To provide global reach for clients, EMA is an active
member of three global networks:
IN: INTERNATIONAL NETWORK OF INDEPENDENT AGENCIES
IPREX: INTERNATIONAL PUBLIC RELATIONS EXCHANGE
thenetworkone
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| Associations |
American Association of Advertising Agencies
American Marketing Association
Business Marketing Association
Direct Marketing Association
Institute for the Study of Business Markets
In-Store Marketing Institute
Marketing Management Association
Promotion Marketing Association
Public Relations Society of America
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| Employment |
Why work here?
Lots of reasons. But maybe the best reason is because at EMA, Talk Human is more than a "brand expression," it's the way we live. After all, we're just like you — we want to work where we feel appreciated and valued. So we treat each other with respect. We encourage a fun-loving atmosphere. We give people an opportunity to grow and stretch their wings.
The result is an environment where employees thrive.
•Just for newbies ... at the risk of spoiling you rotten, we start off all new EMAers with a group orientation program (including an IMAX film, happy hour and dinner). If it makes you feel special, it's because you are.
•Benefits? Vacation time? EMA offers a comprehensive benefits package. Click here to view a complete listing of our benefits
•Yes, we have profit sharing ... we like to reward outstanding performance.
•Refer a friend, get a bonus. Since good help is so hard to find, we give a very generous bonus to any employee who helps us fill an opening.
•Business casual. Yes, we have it — every day, unless you need to dress more formally for a client.
•A highly active social committee that's always planning some seasonally appropriate event for employees and their families.
•An anniversary party for employees celebrating benchmark years with the company (some folks have celebrated 25 years — which really says a lot about us, we think.)
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| Internships |
| Does EMA offer internships? You bet. In fact, internships are available across nearly all disciplines within the agency. But be warned: we get a fair amount of applications, so be creative and give us a good idea of who you are and where you want to go. To apply, send your resume and cover letter to internships@mower.com.
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ClosetMaid |
Cayuga Medical Center |
Georgia-Pacific/Dixie |
FedEx |
Fisher-Price |
Ford Mustang |
Kodak |
Lenox/A Division of Newell Rubbermaid |
Masimo |
Nucor Steel |
Pass & Seymour |
SEW Eurodrive |
SunTrust |
Transitions |
Welch's |
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 A Sample of EMA Work in Various Media |
 I Love New York - "Lower Manhattan" TV Spot |
 Dixie "Make it a Dixie Day" TV Spot |
 Bojangles' "Vegetarian" TV Spot |
 Georgia-Pacific/Dixie "Germ Talk" TV Spot |
 Rosco Pipe' "Pipe-Sniffing Dogs" TV Spot |
 Jason and the Paperless Workplace |
 SunTrust "Helping the Community" TV Spot |
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