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About Us |
Jay Advertising is the RETAIL arm of the McCann Worldgroup in The Interpublic Group of Companies.
Why does that matter? As a mid-sized agency it gives us the ability to reach across our vast network to serve our clients ever expanding needs and global aspirations with one relationship, if so desired.
We are expert at building retail brands ...and we move at the speed of retail!
Our Retail Philosophy is -
Build Sales Today
Build Brands Long Term
BE "Results Oriented"
Promote To Drive Traffic
Demand Great Creative |
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Services |
Creative Department
Account Services
Nationwide field team for Franchisee/Dealer Group Management
Strategic Planning & Positioning
Media Planning & Buying
Market Research
Direct Marketing
Creative Services (Print Production, Art Studio, Retouching etc)
Design (Packaging, Collateral, Logo, etc.)
Digital Creative Development/Design- Programing / Hosting
Promotions
In-House Broadcast Production
Package Design Studio (Private Label)
Circular /Catalogue Design
Database/Direct Mail Management
Printing/Paper/Freight Procurement
In-house Studio built for quick turn
Co-branding opportunities
Full Service Retail Marketing Communications Company
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Products |
Ferdinand Jay Smith - Emmy-nominated CEO & Executive Creative Director
Voice Talent
Creator of Original Music |
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Equipment & Facilities |
Offices in Rochester NY and New York City.
Field Team in Dallas, Los Angeles, Detroit, Phoenix, Salt Lake City, San Francisco and Tampa
World Class Broadcast Facilities!
High Quality /Cost Efficient
Fully equipped in-house suites for video, audio, original music - 7 edit suites
Full sound stage for shooting commercials
Expert in all aspects of production including live action animation and computer graphics
Quick Turn in days - other firms take weeks to produce. |
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Company Contact Information |
| 585-264-3600 - Phone 1 |
| 646-865-2811 - |
| 585-264-3650 - Fax |
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| 170 Linden Oaks |
| Rochester, NY 14625
Show Map |
| Monroe County |
| Rochester Region |
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| Website |
http://www.jayadvertising.com
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| Connect With Us |
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| Key Personnel |
Ferdinand J. Smith, Executive Creative Director
Gregory W. Smith, President & COO
Roxie Barrett, Vice President, Chief Financial Officer
Bob Nisson, Creative Director
Laura Bredeson, Vice President - Account Director
Evan Brown, Media Director
Guy Smith, Vice President Field Accounts |
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| Contacts |
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Laura Bredeson Vice President - Account Director
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| Greg Smith, President |
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| Founded: 1973 |
| Employees: 60 |
| Parent Company: IPG |
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| Major Clients |
Nikon USA-AOR for Nikon Retail
Raymour & Flanigan Furniture
First Niagara Financial Group
Wegmans
General Motors Dealer Groups ( Buick, Pontiac, GMC and Chevrolet)
Blue Cross Blue Shield
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| Awards |
Gold Winner - 2008 Graphis International Journal of Visual Communication Advertising Competition (Internationally recognized)
Excellence Award Winner - 2008 Communication Arts 48th Annual Design Exhibition (Internationally recognized)
8 Addy Awards - 2007 Advertising Federation
6 Telly Awards - Honor for Broadcast Excellence
First Place Winner - BlueCross and BlueShield’s 11th Annual ‘Best of Blues’ Award
9 National Awards - 24th Annual Healthcare Advertising Awards – Broadcast/Print
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First Niagara Financial Services |
First Niagara Financial Services |
Nikon USA - COOLPIX |
Nikon USA - B&H Store Display |
First Niagara Financial Services - Transit Stairwa |
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 First Niagara Financial Behind the scenes footage |
 Raymour & Flanigan - Green |
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Buick Enclave - CT. Buick/GMC Dealers |
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Chevy Silverado - Rochester NY Chevrolet Dealers |
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