As a professional copywriter who long ago transitioned successfully from Madison Avenue to my own boutique business just outside of Woodstock, I have encountered just about every type of writing assignment. Need an email blast edited and punched up? A doctoral thesis made comprehensible? ideas for a series of ad campaigns (with visuals and just the right amount of sell)? Bring it on.
In the past 30+ years, I have provided clients with ads, brochures, newsletters, web and social media content, trade booth ideas and signage, radio and video scripts, PowerPoint presentations, direct mail campaigns, and so much more (even greeting card copy!)
I like to say I specialize in B2B, including high tech, banking/financial, automotive aftermarket, medical, agricultural and corporate communications, because I know that type of experience is critical to companies wanting to win with a business or technical audience. But I've also done B2C for companies as diverse as Cruzan Rum and Maverick Concerts.
Strong organizational skills and decades of experience help me quickly assemble and synthesize wide-ranging input into user-friendly copy, whether for print, web or media (such as radio and video).