I’m an independent commercial and editorial writer, producer and creative consultant specializing in brand creatives for broadcast and long form print. A commercial writer and producer since 1976, I’ve had the privilege of creating campaigns for local and national brands in gaming, tourism, entertainment, media companies and retail.
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| I write, and in many cases can produce, television, video and radio commercials and campaigns, custom music and other electronic media. I also write and edit long form commercial copy for entertainment and tourism. |
| Ad campaigns I've written and produced include “We’re Your Source” for the Albany NY Times Union, “We’ll Get You There” and “Banking With a Purpose” for the State Employees Federal Credit Union, and “It’s a Whole New Game” for Saratoga Gaming and Raceway. My “Take Another Look” campaign for the Gazette Newspapers earned a global award from the International Newspaper Marketing Association. Other recent writing credits include national TV for Stickley Furniture and for Mexico’s Casino Life chain, web video scripts for Grasshopper Virtual Phone Systems, and tourism profiles for the I Love New York campaign. |