SKM Group Buffalo NY Advertising Agencies Branding Marketing Communications

SKM Group

Creating results through targeted marketing.


About Us
SKM Group’s focus on results is rooted in our beginnings in direct marketing nearly a quarter century ago. Since then, SKM has grown by carrying the ROI disciplines of direct into all media channels. Today, in addition to world-class direct marketing, the agency is deeply skilled in mass media ranging from online to print and broadcast. SKM Group clients include several of the largest insurance, financial and energy companies in America, as well as a leading U.S. grocery chain and the largest healthcare provider in Western New York. SKM’s creative and colorful headquarters are located in a former big box grocery store. The agency’s daily mission is reflected clearly in the company tag line: “Creating results through targeted marketing.”

Services
· Account Management · List Research · Branding · Media Planning & Placement · Creative Services · Production Management · Database Development · Public Relations · Digital Media · Quantitative/Qualitative Research · Direct Marketing · Response Analysis · Interactive Services · Strategy Development



Company Contact Information
716-989-3200	Phone 1
716-989-3220	Fax

6350 Transit Road
Depew, NY 14043 Show Map
Erie County
Buffalo Region

Email This Company

Website:
http://www.skmgroup.com

Key Personnel
· Susan Kerrigan-Meany · Bryan LeFauve · Micky Farber · Mike Mathis · Ellen Peinkofer

Contacts
President:	Sue Kerrigan-Meany
Executive Vice President:	Bryan LeFauve
Senior Vice President, Chief Creative Officer:	Mike Mathis
Senior Vice President, Direct Marketing Services:	Micky Farber
Senior Vice President, Finance:	Ellen Peinkofer
Employees:	48


Certifications
· Woman-Owned Business

Major Clients
Financial · First Niagara · Harleysville Bank · Interbay Funding · SunTrust Bank Legal · Bergen & Schiffmacher Insurance · American Benefits & Compensation System · Independence Benefits · Liberty Mutual · Response Insurance · Gerber Life Insurance Energy · First Choice Power · PECO · PNM · Utility Communicators International · Honeywell Utility Systems Retail · AAA · Guthy-Renker · Tops Markets B2B · Identifix Travel & Entertainment · Buffalo Zoo · Finger Lakes Gaming and Racetrack · Holiday Valley Health · Kaleida Health System · ElderWood Senior Care · Millard Filmore Suburban Hospital Non-profit · Food Bank of WNY · Advertising Club of Buffalo · WNY School of Bartending

Awards
· 2008 ADDY Awards – Advertising Club of Buffalo Collateral Material – Poster, Single Gold – Studio Arena Theatre – Bat Boy Poster Silver – Studio Arena Theatre – Don’t Talk to the Actors Poster Silver – Studio Arena Theatre – Indian Blood Poster Silver – Studio Arena Theatre – Vertical Hour Poster Silver – Elmwood Taco & Subs – Diavolo Poster Collateral Material – Poster, Campaign Gold – Studio Arena Theatre – Studio Arena Poster Campaign – Bat Boy, Indian Blood and Don’t Talk to the Actors Sliver – Studio Arena Theatre – Studio Arena Poster Campaign – Side by Side, To Kill a Mockingbird, Vertical Hour Out-of-Home – Site Exterior Sliver – Studio Arena Theatre – Bat Boy Poster Silver – Studio Arena Theatre – Power of a Play Poster Silver – Studio Arena Theatre – Vertical Hour Silver – Studio Arena Theatre – New Studio Arena Elements of Advertising – Logo Silver – Studio Arena Theatre – Vertical Hour Logo Silver – Studio Arena Theatre – To Kill a Mockingbird Logo · 2008 Communicator Awards Print Advertising – Poster Gold – Studio Arena Theatre – Side by Side Poster Silver – Studio Arena Theatre – Bat Boy Poster Print Advertising – Design Gold – Studio Arena Theatre – Side by Side Poster Silver – Studio Arena Theatre – Bat Boy Poster Brochure – Business to Consumer Gold – Studio Arena Theatre – New Customer Acquisition Brochure · 2008 Summit Creative Awards Consumer Direct Marketing – Single Silver – Studio Arena Theatre – Studio Arena Acquisition Mailer Bronze – American Benefits Consulting – Alcoa Benefits Mailer Poster – Campaign Silver – Studio Arena Theatre – Vertical Hour, Indian Blood, Don’t Talk to the Actors, Bat Boy Poster Bronze – Studio Arena Theatre – Power of a Play · 2008 PIMA – Gold Award – American Benefits Consulting PBG Mailing #4 · 2008 PIMA – Silver Award – American Benefits Consulting Disney Mailing #8 · 2008 Buffalo Business First – Women of Influence – Entrepreneur Award · 2008 Buffalo Business First – Quantum Market Research – Best Places to Work in WNY · 2007 Awards 2007 Ace Awards – Runner Up – Product Website – SKM/InterBay Funding · 2007 Buffalo Business First – Quantum Market Research – Best Places to Work in WNY · 2007 NAMB “Best Advertising Campaign” – InterBay Funding “Get in the Game” National Mortgage Broker Magazine – Award for Excellence in Advertising – Best Advertising Campaign 2007 – InterBay Funding · 2006 Awards 2006 ADDY Awards – Brainstorm Direct Marketing, Consumer Campaign – Flat Silver – Made in the Shade 2006 Buffalo Business First – Quantum Market Research – Best Places to Work in WNY 2006 YWCA Business Leaders Award 2006 Buffalo Business First – Brick By Brick Awards – Finalist – Best Office Project

Associations
· International Manufacturing Technology Show (IMTS) · The Global Independent Communications Network (ICOM) · Professional Insurance Marketing Association (PIMA) · Greater East Aurora Chamber of Commerce

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