| Provide customized consulting services in marketing and communications program re-engineering; including marketing strategy, market research and research analysis, brand development, media planning and buying, PR and education & training of internal marketing teams. |
Media/Market Research
- Target demographic identification
- Competitive share of voice analysis
- Traditional and Online media usage analysis
Communications & Branding
- Brand Strategy and Creative Development
- Total Communications Program Evaluation and Re-Engineering
Campaign Planning
Promotions and merchandising support
Supervision of Creative Strategy, Process & Production
Media Planning and Buying
Traditional and New Media
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