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About Us |
Wirthwein Corporation Marketing & Advertising knows that sales are the lifeblood of your community's success - whether you're "for-profit" or "non-profit", a start-up or long-established landmark. Keeping a fresh flow of well-qualified, highly motivated leads in the pipeline, making them prospects and convincing them to become residents is essential to building and maintaining occupancy levels, meeting your obligations, fulfilling your mission and realizing your vision.
For over twenty years, that's been our purpose, our practice and our passion. As full-service communications consultants, fully focused on senior housing marketing, Wirthwein Corporation has made promoting senior housing an art - and a science: marshalling an array of services and a wealth of proven performance to deliver real, workable solutions for every phase of the marketing strategy to communities across the United States.
Look for us where sales meets marketing. Where ideas meet action. Where ability meets accountability.
And most of all, where strategy meets success.
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Services |
At Wirthwein, our most valuable asset is our reputation. A reputation as the country's experienced leader in senior living sales, marketing and advertising.
But what makes us different? What is the edge needed to be successful? The answer lies in some of the most innovative and bold approaches ever taken by a senior housing marketing and advertising firm.
When we say "full-service marketing," it's more than lip service. We're fully resourced to embrace every aspect of effectively marketing any category of a senior living community, from active senior adults to CCRC's. We understand senior housing marketing intimately, and our reach goes well beyond that of a senior living marketing and communication agency. We have extensive experience and insight into repositioning, expansions, re-branding, marketing plan and budget development, sales staff recruitment and training, and more.
We offer intelligent senior housing marketing strategies that reject cookie-cutter approaches in favor of market-specific, client -oriented plans for impressive results. And that translates in to precisely targeted senior living marketing delivering the return on investment you expect and deserve. If you've got a challenge with your senior living community, we've got the solution.
Marketing
•Marketing Assessments
•Focus Group Planning, Execution and Analysis
•Strategic Planning & Branding
•Marketing Plan & Budget Development
•Competitive Analysis
•Sales Staff Recruitment, Training and Coaching
•Sales Training DVD
•Special Events Coordination
•Market Conditioning Seminars
•Move-In Coordination
Creative Development
•Logo and Identity Package Design
•Collateral Development
•Direct Mail List Research, Production & Processing
•Promotional DVDS
•Media Analysis, Planning & Placement
•Print Advertisements
•Radio Commercials
•Television Commercials
•Social Media Consultation & Execution |
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Products |
Mastering Senior Housing Sales DVD & Manual
Christine A. Wirthwein, President, Wirthwein Corporation Marketing and Advertising, has developed Mastering Senior Housing Sales, a comprehensive DVD designed to teach state-of-the-art senior living sales strategies.
With each DVD you will also receive a sales training manual which accompanies the instructional DVD. This one-of-a-kind instructional learning package include such topics as:
•Learning Effective Probing Tactics and Strategies
•Understanding Today's Senior Belief Systems
•Identifying Prospect Social Styles for Enhanced Rapport Building
•Need Satisfaction Sales Tactics
•Closing the Sale
•Overcoming Objections
•Effective Lead Fulfillment & Lead Management
•Telephone Secrets for Increased Appointments
•Follow-up Tactics to Secure More Sales Much Faster
DVD $295.00
Marketing Senior Housing
Inside Advice on Marketing Senior Housing is what happens when two leading industry consultants, Christine A. Wirthwein, President, Wirthwein Corporation, and Phyllis M. Thornton, President, Signum, Inc., distill their 50 years of combined experience and knowlege into a road map designed to take the mystery out of marketing. This ground breaking textbook and CD takes you step-by-step through the 15 critical components of marketing success. You'll learn how each component works, how it's applied, and how it integrates with a comprehensive marketing plan and program.
Included with the textbook is a first-of-its-kind Marketing Plan Template. Furnished on the included CD, this multi-faceted tool is a marketing plan prototype that provides all the instructions, action steps and worksheets you need to create your own plan, or to enhance a program already in place.
Visit http://www.signuminc.com to learn more about the most comprehensive senior housing marketing information money can buy. Order yours today!
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Company Contact Information |
| 716-652-4788 |
Phone 1 |
| 716-652-3901 |
Fax |
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| 578 Main Street |
| East Aurora, NY
14052
Show Map |
| Erie County |
| Buffalo Region |
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Email This Company
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| Website: |
http://www.wirthweincorp.com
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| Contacts |
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| President: |
Christine A. Wirthwein |
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| Founded: |
1989 |
| Employees: |
6 |
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| Awards |
| 1999-2011 Mature Market Media Awards earned for print, brochures, total marketing campaigns, direct mail, text book, logo/identity package, radio spots, educational DVDS. |
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| Associations |
Leading Age
New York Association of Homes and Services for the Aging
Life Services Network
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Mastering Senior Housing Sales Training |
Marketing Senior Housing |
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