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AdTalk: Advertising & Marketing Blog Feeds

At a loss for inspiration while designing your site? A site redesign is a valuable tactic for enhancing your entire brand, improving user experience, and earning more for your business. But it can be tricky to find the inspiration necessary to achieve a great-looking site.  Inspiration isn’t something that you can just pick up at […]

With 2022 upon us, business owners are making plans and setting goals for the year ahead. For those looking to improve their marketing activities in 2022, a marketing calendar can be a very useful tool. The thought of developing a marketing calendar may seem like a daunting task, but it doesn’t have to be. The… […]

Less than 1% of Google Searchers click on results after the 1st page. Being on Page 1 is a necessity.    Digital marketing moves quickly and major shifts can happen in an instant. No matter your industry, the size of your company, or your digital experience, keeping up with Google SEO changes can be difficult.    […]

Last month, we outlined some helpful ways to identify phishing email attacks, including egregious grammar errors, strange domain alterations, and suspicious links or attachments.   But it’s imperative you remain just as vigilant when it comes to spam text messages, as well.  Smish•ing /’smiSHiNG/ the fraudulent practice of sending text messages purporting to be from […]

New lighting, backdrops and ready to roll. A studio offers tons of flexibility. With changeable backdrops, sets can be ready to roll when a client arrives. This is especially helpful for clients who are strapped for time like C-Level executives or busy managers. It can also help cut down cost on small shoots like interviews […]

Do you want to dive deeper into brand management and marketing? I have created seven online courses to help you do so. They include the concepts, tools and techniques that every brand manager should know. The courses range from one to two contact hours each. Each course includes many real world examples and links to numerous […]

Over the past two decades of custom website development, we are fully aware that the perfect solution doesn’t come from a one-size-fits-all website subscription service.  It takes some creativity, strategic thinking, and lots and lots of web development experience. The ability to develop unique capabilities is essential for organizations to effectively stand out and offer […]

Dear valued customer,    We regret to inform you that your account has been restricted.   To continue using our services please download the attached file, update your login information, and give us your Social Security number, bank account (and routing) number, and mother’s maiden name.   Thanks!    Okay, that one might’ve sounded legitimate at […]

“Privacy means people know what they’re signing up for, in plain language, and repeatedly. I believe people are smart. Some people want to share more than other people do. Ask them.”    – Steve Jobs    Digital privacy has become one of the most important topics today.   As the push for a more secure […]

If you are a startup, you are likely more focused on raising money, prioritizing your next steps, prototyping and perfecting your product, figuring out business partners and sourcing, addressing operational issues and getting your idea in front of potential customers than on developing and executing marketing plans. And if you are trying to generate sales, […]

Nearly 40 years ago, I was a small, tomboyish fifth-grader. (Shout out to my GenXers!). This was an era when a 10 year old was still very much a kid. I certainly was. My school, Walt Disney Elementary School (for real), still held recess at lunchtime, but the playground equipment was less enticing at that […]

Print advertising gets a bad rep. “It’s so old-fashioned.” Yes… modern printing has been around for over five centuries and might seem a little conventional, but it’s still a valuable and creative form of marketing. Though there are many fancy new ways to advertise, print is still something that every business should incorporate into its […]

 Following yesterday’s blog post, today I list the 26 most common startup challenges. Having the right idea – building something someone wantsUnderstanding your business’ unique value propositionConfirming customer need / marketplace gapListening to and acting on customer feedbackThinking too smallTaking the first leap – knowing where to startAssuming you need a lot of money right awayMoney […]

I haven’t written a blog post in a while because I have been consumed with a new role (in addition to my brand strategy consulting). I am a part-time new venture coach for RIT’s Venture Creations Incubator. In this role, I am coaching and consulting with nine start-up companies, mostly in technology spaces.There has a […]

My mom died last week. I won’t talk here about how she died, but I do want to talk about how she lived. These are the remarks I made during her remembrance: My mother, Joanne, was all about that bling. Anything and everything shiny. Her hair, her makeup, her clothes were always 110% on-point. She […]

What is MPP? MPP stands for Massively Parallel Processing, which is a processing paradigm where thousands of processing nodes work on parts of a computational task in parallel. Ok, what is MPP… in English? Basically, MPP involves multiple computers (or processors) working on the same problem at the same time. Without MPP, performing digital tasks […]

In my new Zoom course for SUNY Adirondack — “Ideas: Mining for Freelance Writing Gold” – I will share strategies that I have used profitably as a professional writer in both the magazine and book fields. One of those strategies inspired my book Amazing Animal Actors. Here’s the scoop: I’m a fan of the television […]

In my new Zoom course for SUNY Adirondack – “Ideas: Mining for Freelance Writing Gold” – I will share strategies that I have used profitably as a professional writer in both the magazine and book fields. Here is a sneak peek at one of those strategies: What You Know: Before I started my freelance writing […]

Pauline Bartel founded Bartel Communications, Inc., in 1997 as a corporate communications firm. From those early days of offering public relations and writing services, Pauline expanded the company over the years to include business-anniversary marketing services and business writing training. Now she has introduced a suite of services that help aspiring writers become published authors. […]

Congratulations to my client and friend Denise Horan on the publication of her first business book. Thanks as well for her kind words about my book coaching services: For many years, I have wanted to write a book.  The book proposal process seemed long and time consuming.  It would take a back seat on my […]

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Diag| Considering item [http://displaysanddesigns.wordpress.com/2019/01/08/our-gift-to-you%f0%9f%8d%be-2/] "Our Gift to YOU!🍾"
Diag| Considering item [http://displaysanddesigns.wordpress.com/?p=1868] "Buffalo Startup Weekend is Back!"
Diag| Considering item [http://displaysanddesigns.wordpress.com/?p=1862] "Empire State Honey Producers Association at the NYS Fair!"
Diag| Considering item [http://displaysanddesigns.wordpress.com/?p=1859] "Have You Met Lisa?"
Diag| Considering item [http://displaysanddesigns.wordpress.com/?p=1856] "Buffalo Brewfest 2018"
Diag| Considering item [http://displaysanddesigns.wordpress.com/?p=1853] "It’s Brewing…"
Diag| Considering item [http://displaysanddesigns.wordpress.com/?p=1849] "July 2018 Newsletter: A Traveling Tour of Buffalo!"
Diag| Considering item [http://displaysanddesigns.wordpress.com/?p=1846] "Happy 716 Day!"
Diag| Considering item [http://displaysanddesigns.wordpress.com/?p=1844] "Preparations for the fall trade show Season!"
Diag| Considering item [http://displaysanddesigns.wordpress.com/?p=1841] "FBD2 is Closing…"

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Diag| Considering item [https://hudsonvalleypublicrelations.com/?p=7930] "Behavorial Analytics Goes Beyond Google Analytics"
Diag| Considering item [https://hudsonvalleypublicrelations.com/?p=7903] "How to Make It Rain: Social Media Marketing"
Diag| Considering item [https://hudsonvalleypublicrelations.com/?p=7892] "Ali Adaptive Sports Lifts Up Those With Disabilities Physically And Emotionally"
Diag| Considering item [https://hudsonvalleypublicrelations.com/?p=7835] "Media Consumption 2020: Pivoting To A Digital World"
Diag| Considering item [https://hudsonvalleypublicrelations.com/?p=7803] "Feeling powerless against the forces of darkness. Don’t panic."
Diag| Considering item [https://hudsonvalleypublicrelations.com/?p=7763] "Crisis Communications: Maintain Trust, Be Transparent and Keep Your Customers Informed"

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Diag| Considering item [https://hudsonvalleypublicrelations.com/?p=7707] "Here are some basic guidelines for Crowdfunding from a legal perspective . . ."

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Diag| Considering item [https://hudsonvalleypublicrelations.com/?p=7639] "Tre Bella – A tribute to American Heritage"

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Diag| Storing alternate revision of existing post # 21664, "Tre Bella – A tribute to American Heritage"
Diag| Considering item [https://hudsonvalleypublicrelations.com/?p=7634] "Louis Vanaria and JoAnn Robertozzi – One Night Only!"

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Diag| Considering item [https://hudsonvalleypublicrelations.com/?p=7625] "Get Up Close And Personal With 22 Artists Where They Work at the Gardiner Open Studio Tour"

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Diag| Polling feed [http://www.brandingstrategysource.com/feeds/posts/default?alt=rss]
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-3908198667990172134] "Online Brand Management & Marketing Courses"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-8534030834110101835] "A Common Sense Approach to Marketing for Startups"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-5880556797760175744] "26 of the Most Common Startup Challenges"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-3499408279707288788] "Start-ups and Unique Value Propositions"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-2663669895686077331] "Repositioning Through Labels"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-3025628660162434161] "Research Must Precede Strategy"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-4359217031913864478] "Anatomy of a Marketing Plan"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-3022066626280324944] "Brands & Browser Functionality"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-4737478327804567922] "Do you know how non-customers perceive your brand?"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-5390075809923877769] "Dick's New Destination Store"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-7985194356233222868] "Global Competition & The Increased Importance of Carefully Crafted Messaging"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-4533712602744170101] "H-E-B Brand the Big Winner in the Texas Energy Outage"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-8420386252142171113] "Brand Spokespeople and Characters"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-4156856755719841433] "Customer Brand Insistence Revisited"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-3803661061558308900] "Brand Identity & Architecture"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-657255272518214926] "Pivoting Your Business During COVID"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-7701503236070138628] "The Evolution of the Trump Brand"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-7916398393789178683] "Trump Brand"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-2457189808829041352] "Retro Brand Imagery with Sexual Overtones"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-1719551795998715228] "Pretend Your Brand Has Died..."
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-1652288710161389810] "The Importance of Color in Brand Identity"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-6209001211699778783] "Developing the Brand Plan"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-9111065962288121671] "Affluence & Frequency of Purchase"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-3903698711303891323] "Out-of-the-Box Marketing Techniques"
Diag| Considering item [tag:blogger.com,1999:blog-1693123081116518854.post-8550559923282033097] "Brand Benefit Cues"

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Diag| Polling feed [http://feeds.feedburner.com/TippingPointCommunicationsBlog]
Diag| Considering item [https://blog.tippingpointcomm.com/through-the-eyes-of-an-intern-blog-series-part-3-final] "Through The Eyes of an Intern Blog Series Part 3 (Final)"
Diag| Considering item [https://blog.tippingpointcomm.com/the-facebook-special-ads-category-targeting] "What You Should Know About The Facebook “Special Ads” Category Targeting"
Diag| Considering item [https://blog.tippingpointcomm.com/the-dos-and-donts-of-brand-promotion-during-negative-news-cycles] "The Dos and Don’ts of Brand Promotion During Negative News Cycles"
Diag| Considering item [https://blog.tippingpointcomm.com/through-the-eyes-of-an-intern-blog-series-part-2] "Through The Eyes of an Intern Blog Series Part 2"
Diag| Considering item [https://blog.tippingpointcomm.com/intern-blog-series-part-1] "Through The Eyes of an Intern Blog Series Part 1"
Diag| Considering item [https://blog.tippingpointcomm.com/avoid-these-common-ap-style-mistakes] "Avoid These Common AP Style Mistakes Make by PR Pros"
Diag| Considering item [https://blog.tippingpointcomm.com/what-you-need-to-know-about-the-facebook-boycott] "What you need to know about the Facebook Boycott starting July 1, 2020"
Diag| Considering item [https://blog.tippingpointcomm.com/tips-for-media-interviews-in-uncertain-times] "Top 10 Tips for Media Interviews in Uncertain Times"
Diag| Considering item [https://blog.tippingpointcomm.com/harley-eases-transition-to-remote-learning] "Client Spotlight: "Harley at Home" Eases Transition to Remote Learning"
Diag| Considering item [https://blog.tippingpointcomm.com/advertisers-adapting-to-change] "Advertisers Adapting to Change"

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Diag| Considering item [https://paulinebartel.com/?p=3543] "Bartel Communications in the Chamber’s Member Spotlight"
Diag| Considering item [https://paulinebartel.com/?p=3519] "My Client’s First Business Book!"
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Diag| Considering item [https://paulinebartel.com/?p=2643] "8 Ways to Celebrate Gone With the Wind’s 80th Anniversary"
Diag| Considering item [https://paulinebartel.com/?p=2585] "China and Flatware Complete Bartel Communications’ 20th Company Anniversary"
Diag| Considering item [https://paulinebartel.com/?p=2477] "20th Business Anniversary of Bartel Communications"
Diag| Considering item [https://paulinebartel.com/?p=2451] "95th Business Anniversary Profile: Pamela Marinello"
Diag| Considering item [https://paulinebartel.com/?p=2439] "95th Business Anniversary Profile: Jo-Ann White"

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Diag| Considering item [https://marxcommunications.com/b2bpr/b2b-content-marketing-trends-that-you-need-to-watch] "B2B Content Marketing: 5 Trends That You Need to Watch in 2020"
Diag| Considering item [https://marxcommunications.com/b2bpr/boost-strategy-with-b2b-video-marketing] "How to Boost Your Strategy with B2B Video Marketing"
Diag| Considering item [https://marxcommunications.com/b2bpr/data-storytelling-media-coverage] "Data Storytelling: How to Win Serious Media Coverage"
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Diag| Considering item [https://marxcommunications.com/b2bpr/personal-branding-tools-help-your-strategy] "10 Personal Branding Tools That Will Help Your Strategy"
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Diag| Considering item [https://marxcommunications.com/b2bpr/content-marketing-during-a-pandemic] "How to Win at Content Marketing During a Pandemic"
Diag| Considering item [https://marxcommunications.com/b2bpr/video-for-personal-branding] "How to Ace Video for Personal Branding"
Diag| Considering item [https://marxcommunications.com/b2bpr/create-a-personal-brand-during-covid-19] "How to Create a Personal Brand That Will Thrive During COVID-19"
Diag| Considering item [https://marxcommunications.com/b2bpr/successful-communications-strategy-during-covid-19] "How to Deploy a Successful Communications Strategy During COVID-19"

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Diag| Considering item [https://websurge.com/?p=3742] "2018 Called – It Wants Its E-Book Back"
Diag| Considering item [https://websurge.com/?p=1737] "Is Your Company Ready for Digital Marketing?"
Diag| Considering item [https://websurge.com/?p=1952] "The Cost of Recruiting Manufacturing Employees"
Diag| Considering item [https://websurge.com/?p=1831] "8 Types of Advertising Agencies and How To Choose One"
Diag| Considering item [https://websurge.com/?p=1860] "What Is Digital Presence for Business?"

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Diag| Considering item [http://wordecon.com/?p=110] "Example of a press release"
Diag| Considering item [http://wordecon.com/?p=72] "White Paper for B to B"
Diag| Considering item [http://wordecon.com/?p=52] "Web Content and Article for Client"
Diag| Considering item [http://wordecon.wordpress.com/?p=24] "Co-Editor of Personal Money Management Workbook."
Diag| Considering item [http://wordecon.wordpress.com/?p=14] "On-Site Mobile Device RF Protection and Forensics Extraction"
Diag| Considering item [http://wordecon.wordpress.com/?p=11] "It’s not Business As Usual in the MCC Business/Economics Department"

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Diag| Considering item [http://wordecon.wordpress.com/?p=4] "The DCC / Brighton Shuttle Moves Students towards Their Goals, with Hope for Future Runs"

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