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Marx Communications — Page 2

Marx Communications

10 Awesome Content Marketing Tools That Will Up Your Strategy

by Marx Communications

  Your B2B content strategy is like a machine — it needs regular maintenance to run smoothly. And that’s where content marketing tools come in. Tools help you to maintain your content strategy and get the best results. And we’ve seen some amazing tools come out recently that we want to tell you about. Tools […]

Personal Branding: How to Grow Your Social Media Audience

by Marx Communications

With billions of active users, social media has incredible power to fuel your personal branding strategy. But a lot of that power depends on the size of your social media audience. Let’s look at how you can grow your audience effectively and make the most of your social media for branding. You may have begun a […]

What is Personal Branding and How to Use It for Your Business

by Marx Communications

If you think that personal branding just benefits you, then you’re mistaken. It’s a strategy with far-reaching benefits. But to see why, let’s answer the question, what is personal branding and then examine how a personal brand can support our business. In this article, we’ll provide a solid personal branding definition and practical ways your […]

AI and Content Writing: How to Adapt to the Future

by Marx Communications

Content has ruled digital strategies for the past couple decades now — and with that reign, we’ve seen some great content writing, as well as some misfires. But that’s all human error — unavoidable, right? Well, the recent evolution of AI has given us reason to think again. With recent developments in the realm of […]

How to Succeed in Personal Branding on Social Media

by Marx Communications

Social media is like a blank canvas for both personal and work life. Depending on how you use it, you can draw attention to your expertise and establish a solid reputation in your industry. There’s no doubt that there’s an important place for personal branding on social media. But before we get into the ins […]

2019 In Review: Our Top Marketing & PR Posts of the Year

by Marx Communications

2019 has been a blowout year — with exciting initiatives inside the PR and marketing sphere. It’s been a wonderful year for new tactics and tools, as well as new studies with powerful insights into how we form our strategy. But sticking closer to home, let’s look at our top posts from the past year. […]

The 10 Biggest Personal Branding Mistakes People Make

by Marx Communications

Personal branding has risen in popularity over the past few years — and with that popularity, we’ve also seen mistakes pop up. Which begs the question, how can you create a personal brand while avoiding the biggest pitfalls along the way? Let’s discuss that question. What is a Personal Brand? Before we get into our […]

15 Personal Branding Experts You Need to Check Out

by Marx Communications

Today you can’t have a robust business without a solid personal brand. But it’s not always easy to know where to start. That’s why I wanted to share with you a list of 15 personal branding experts whose content can help you to develop and polish your own brand.   Personal branding is an important […]

How to Upgrade Your PR Strategy for 2020

by Marx Communications

Say you need surgery. Would you go to a doctor who hasn’t updated his techniques for the last 10 or 15 years? Of course not! New and better techniques have since come out and you want someone familiar with those. The same is true with your PR strategy. You want to be sure that you’re […]

Personal Branding: What It Is and How to Do It Right

by Marx Communications

Personal branding puts you in front of your brand instead of behind it. It’s not about dressing you up and giving you a script. It is about taking you — the person you really are — and showing your audience what you’re all about.  A personal brand is a relatively new concept. Traditionally, CEOs were […]

How to Improve Your B2B Content Marketing

by Marx Communications

B2B content marketing has become a mainstay in many businesses. But many companies are hitting a wall — not notching all the results that they want. What should they do? Say you notice a water spot on your ceiling. Would you demand an entire, new roof? Of course not. You would take the time to […]

PR and Social Media: How to Adapt Your PR Strategy

by Marx Communications

Fifteen years ago, if you had told me that PR and social media were going to work together and that we would use social media for PR, I may have chuckled. After all, social media was initially created to connect family and friends, not brands. At least, that’s how it was in the beginning. But […]

PR’s Public Relations Crisis: How to Fix It

by Marx Communications

Ironically, despite the ballyhoo and effusions, PR is facing its own PR crisis. It turns out PR folks (myself included) aren’t master communicators when it comes to our own profession. A recent study showed that a significant number of executives don’t believe that PR delivers good value for their brand. What can we do to […]

Influencer Marketing Strategy Is Changing: How to Adapt

by Marx Communications

Influencer marketing strategy, although being fairly new to the B2B marketing mix, has changed a lot since its first use, particularly in the B2B space. What’s different in the B2B marketing strategy? How can you use it to its best advantage in your own strategy?  Let’s dig into these questions and more as we discuss […]

5 Thought Leadership Trends That Will Impact Your Strategy

by Marx Communications

Thought leadership is a tested concept that works. But the tactics behind this strategy have changed. So what should you know about thought leadership as it is today? Let’s look at the top thought leadership trends that impact strategy and how you need to respond to these trends. What You Need to Know About Thought […]

PR Strategy: What You Need to Know About Earned and Owned Media

by Marx Communications

For years, certain assumptions have dominated PR strategy and tactics. It’s handed-down wisdom, for instance, that top tier media pack more wallop than trade media. But is that really true?   What are common misconceptions that people have about their PR tactics? How can you set those aside and have a sounder, more informed strategy tied […]

How to Leverage AI in PR for Amazing Results

by Marx Communications

Artificial intelligence, or AI, is nothing new. If you’ve been working around PR and marketing, you no doubt already use it to some degree. But what is on the horizon for this technology — and how should brands use AI in PR to drive results? Artificial intelligence holds a lot of potential for B2B brands […]

PR Trends: How to Empower Your PR with SEO

by Marx Communications

PR pros have been working for years on new PR trends that will propel their communications strategy forward. Today we’re going to focus on one trend that works quite well with digital public relations, yet is often neglected — SEO. SEO, or search engine optimization, is the practice of improving traffic to your website content […]

How to Create a Killer Instagram PR and Marketing Strategy

by Marx Communications

Instagram is home to 1 billion active users — 80% of whom follow at least one business. This shows the amazing potential for B2B companies, with the right Instagram PR and marketing strategy, to get amazing results. There is no arguing that this network is different from other social media networks that have come before. […]

Want the Best PR? Avoid These 8 Big PR Mistakes

by Marx Communications

Ah…the good ol’ relationship between journalists and PR professionals. “Complicated” just skims the surface of their relationship. Sometimes they play well and it results in the best PR opportunities. At other times, the two sides snipe at each other like squalling kittens.  But, in the end, the truth is that they need each other.  Journalists […]

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Diag| Considering item [https://www.k2website.com/?p=2136] "Small Business Saturday – 11/28/20"
Diag| Considering item [https://www.k2website.com/?p=1961] "Healing starts here Branding for Recovery"
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Diag| Considering item [https://www.k2website.com/?p=1945] "Magnolias, bikes and a break from Zoom"
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Diag| Considering item [https://www.k2website.com/?p=1899] "A Printed Invitation = Great Results"
Diag| Considering item [https://www.k2website.com/?p=1886] "K2 Illustration – Get Results"
Diag| Considering item [https://www.k2website.com/?p=1870] "K2 is a proud sponsor of Verona Street Animal Society"
Diag| Considering item [https://www.k2website.com/?p=1834] "Branding helps thousands in need"
Diag| Considering item [https://www.k2website.com/?p=1817] "The importance of the visual brand"

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Diag| Considering item [https://hudsonvalleypublicrelations.com/?p=7903] "How to Make It Rain: Social Media Marketing"
Diag| Considering item [https://hudsonvalleypublicrelations.com/?p=7892] "Ali Adaptive Sports Lifts Up Those With Disabilities Physically And Emotionally"
Diag| Considering item [https://hudsonvalleypublicrelations.com/?p=7835] "Media Consumption 2020: Pivoting To A Digital World"
Diag| Considering item [https://hudsonvalleypublicrelations.com/?p=7803] "Feeling powerless against the forces of darkness. Don’t panic."
Diag| Considering item [https://hudsonvalleypublicrelations.com/?p=7763] "Crisis Communications: Maintain Trust, Be Transparent and Keep Your Customers Informed"

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Diag| Considering item [https://hudsonvalleypublicrelations.com/?p=7639] "Tre Bella – A tribute to American Heritage"

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Diag| Considering item [https://hudsonvalleypublicrelations.com/?p=7634] "Louis Vanaria and JoAnn Robertozzi – One Night Only!"

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Diag| Considering item [https://hudsonvalleypublicrelations.com/?p=7625] "Get Up Close And Personal With 22 Artists Where They Work at the Gardiner Open Studio Tour"

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Diag| Considering item [https://hudsonvalleypublicrelations.com/?p=7614] "Compass Asset Management Group Announces Ribbon-Cutting Ceremony Newburgh, NY Office"

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Diag| Polling feed [http://feeds.feedburner.com/abcideabased/hoGr]
Diag| Considering item [https://abcideabased.com/?p=6657] "Prep for Your Next Virtual Tradeshow Like a Pro"
Diag| Considering item [https://abcideabased.com/?p=6612] "How to Kickstart Stalled Content Marketing Plans, Part III: Measurement"
Diag| Considering item [https://abcideabased.com/?p=6598] "How to Kickstart Stalled Content Marketing Plans, Part II: Development"
Diag| Considering item [https://abcideabased.com/?p=6588] "How to Kickstart Stalled Content Marketing Plans"
Diag| Considering item [https://abcideabased.com/?p=6583] "Progressive Web Apps Keep Visitors and Earn Customers"
Diag| Considering item [https://abcideabased.com/?p=6540] "The Increasing Value of Corporate Video"
Diag| Considering item [https://abcideabased.com/?p=6515] "How PR Surveys & Polls Create Earned Media in 2020"
Diag| Considering item [https://abcideabased.com/?p=6443] "NY Traveler Intentions Post-Quarantine"
Diag| Considering item [http://abcideabased.com/?p=6414] "What Does It Mean To Be a Facebook Marketing Partner?"
Diag| Considering item [http://abcideabased.com/?p=6339] "Tips for Keeping Up Destination Marketing During Crisis"

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Diag| Polling feed [https://wordecon.com/feed/]
Diag| Considering item [http://wordecon.com/?p=110] "Example of a press release"
Diag| Considering item [http://wordecon.com/?p=72] "White Paper for B to B"
Diag| Considering item [http://wordecon.com/?p=52] "Web Content and Article for Client"
Diag| Considering item [http://wordecon.wordpress.com/?p=24] "Co-Editor of Personal Money Management Workbook."
Diag| Considering item [http://wordecon.wordpress.com/?p=14] "On-Site Mobile Device RF Protection and Forensics Extraction"
Diag| Considering item [http://wordecon.wordpress.com/?p=11] "It’s not Business As Usual in the MCC Business/Economics Department"

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Diag| Considering item [http://wordecon.wordpress.com/?p=4] "The DCC / Brighton Shuttle Moves Students towards Their Goals, with Hope for Future Runs"

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Diag| Considering item [https://fishandcrown.com/?p=1581] "Films Condensed"

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Diag| Considering item [https://fishandcrown.com/?p=1447] "Do you know Romain Gavras?"

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Diag| Storing alternate revision of existing post # 19003, "Do you know Romain Gavras?"
Diag| Considering item [https://fishandcrown.com/?p=1430] "Great dark humor in this 1 minute film by Gaspar Palacio"

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Diag| Considering item [https://fishandcrown.com/?p=1114] "The New Panasonic EVA-1 Camera Delivers"

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Diag| Storing alternate revision of existing post # 19007, "The New Panasonic EVA-1 Camera Delivers"
Diag| Considering item [https://fishandcrown.com/2017/02/02/testing-some-new-light-writing-equipment-we-got/] "New Light Writing Equipment"

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Diag| Storing alternate revision of existing post # 19009, "New Light Writing Equipment"
Diag| Considering item [https://fishandcrown.com/2016/12/26/video-nike-drops-new-kyrie-3s-commercial/] "VIDEO: Nike Drops New Kyrie 3’s Commercial"

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Diag| Storing alternate revision of existing post # 19011, "VIDEO: Nike Drops New Kyrie 3’s Commercial"
Diag| Considering item [https://fishandcrown.com/2016/12/13/499/] "Booyah Patrol"

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Diag| Storing alternate revision of existing post # 19013, "Booyah Patrol"
Diag| Considering item [https://fishandcrown.com/2016/11/15/nice-spotify/] "Nice Spotify"

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Diag| Storing alternate revision of existing post # 19015, "Nice Spotify"
Diag| Considering item [https://fishandcrown.com/2016/10/07/instagram-star-isnt-what-she-seems/] "Instagram star isn’t what she seems"

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Diag| Storing alternate revision of existing post # 19017, "Instagram star isn’t what she seems"
Diag| Considering item [https://fishandcrown.com/2016/09/03/eye-opening-short-film-give-it-a-look/] "Eye Opening Short Film"

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Diag| Polling feed [http://abbeymecca.com/feed/]
Diag| Considering item [https://abbeymecca.com/?p=842] "The Buffalo and Erie County Naval & Military Park Puts Out the Call for Support"
Diag| Considering item [https://abbeymeccadev.com/amc/?p=723] "Thinking Outside the Box Results in an Innovative Approach for Logistics Brand"
Diag| Considering item [https://abbeymeccadev.com/amc/?p=717] "Campaign for Catholic Charities Appeal 2020 Delivers Power Message"
Diag| Considering item [https://abbeymeccadev.com/amc/?p=721] "Helping Good Brands Become Great Brands"
Diag| Considering item [https://abbeymeccadev.com/amc/?p=725] "Melissa Keith Promoted to Media Director, Elizabeth Ervolina Named Content Marketing Director"
Diag| Considering item [https://abbeymeccadev.com/amc/?p=636] "A Celebration Worthy of 50th Years in Business"

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Diag| Polling feed [http://websurgenow.com/feed/]
Diag| Considering item [https://websurge.com/?p=1737] "Is Your Company Ready for Digital Marketing?"
Diag| Considering item [https://websurge.com/?p=1952] "The Cost of Recruiting Manufacturing Employees"
Diag| Considering item [https://websurge.com/?p=1831] "8 Types of Advertising Agencies and How To Choose One"
Diag| Considering item [https://websurge.com/?p=1882] "6 Steps to Create a Social Media Strategy for Manufacturing & IT Companies"
Diag| Considering item [https://websurge.com/?p=1860] "What Is Digital Presence for Business?"
Diag| Considering item [https://websurge.com/?p=1939] "5 Things Your Website Should Include To Increase B2B Sales"
Diag| Considering item [https://websurge.com/?p=1944] "6 Digital Marketing Tools to Start Using"
Diag| Considering item [https://websurge.com/?p=1911] "3 Reasons Why Digital Marketing for B2B is Important"
Diag| Considering item [https://websurge.com/?p=1918] "Why Use Email for Business?"
Diag| Considering item [https://websurge.com/?p=1874] "Major Benefits of Display Ads"

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Diag| Polling feed [http://paulinebartel.com/blog/feed/]
Diag| Considering item [https://paulinebartel.com/?p=2643] "8 Ways to Celebrate Gone With the Wind’s 80th Anniversary"
Diag| Considering item [https://paulinebartel.com/?p=2585] "China and Flatware Complete Bartel Communications’ 20th Company Anniversary"
Diag| Considering item [https://paulinebartel.com/?p=2477] "20th Business Anniversary of Bartel Communications"
Diag| Considering item [https://paulinebartel.com/?p=2451] "95th Business Anniversary Profile: Pamela Marinello"
Diag| Considering item [https://paulinebartel.com/?p=2439] "95th Business Anniversary Profile: Jo-Ann White"
Diag| Considering item [https://paulinebartel.com/?p=2429] "95th Business Anniversary Profile: Sandra Nardoci"
Diag| Considering item [https://paulinebartel.com/?p=2412] "5 Fast Facts About Business Anniversaries"
Diag| Considering item [https://paulinebartel.com/?p=2402] "Curious Commonalities Between Casablanca and Gone With the Wind"
Diag| Considering item [https://paulinebartel.com/?p=2376] "Don’t Ignore In-Between Business Anniversaries"
Diag| Considering item [https://paulinebartel.com/?p=2356] "Local 100th Birthday Bash Celebrates Olivia de Havilland of Gone With the Wind"

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Diag| Considering item [https://suddenwriteturn.com/?p=7114] "Stasis vs. Social Distancing"
Diag| Considering item [https://suddenwriteturn.com/?p=7049] "May the force be with you. Always."
Diag| Considering item [https://suddenwriteturn.com/?p=6310] "Confessions on a Dance Floor"
Diag| Considering item [http://suddenwriteturn.com/?p=6014] "Swans and Ducklings: A Story of Self-Image"
Diag| Considering item [http://suddenwriteturn.com/?p=5976] "Rocks Calling: Confessions of A Petraphile"
Diag| Considering item [http://suddenwriteturn.com/?p=5943] "Divining The Key"
Diag| Considering item [http://suddenwriteturn.com/?p=3864] "Summit Thoughts"
Diag| Considering item [http://suddenwriteturn.com/?p=3820] "Cancer: A Retrospective"
Diag| Considering item [http://suddenwriteturn.com/?p=3773] "Adventures in Babysitting: Boys of Summer"
Diag| Considering item [http://suddenwriteturn.com/?p=3731] "Racism in Black and White"

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Diag| Considering item [https://prolificmarketing.org/?p=1559] "Business Owner Interview with Mackenzie Frederick of Mackenzie Frederick State Farm"
Diag| Considering item [https://prolificmarketing.org/?p=1534] "Prolific Marketing’s 21 Days of Free"
Diag| Considering item [https://prolificmarketing.org/?p=1479] "New Year’s Resolutions for Better Marketing in 2020"
Diag| Considering item [http://prolificmarketing.org/?p=1189] "10 Ways to Use Facebook Live"
Diag| Considering item [http://prolificmarketing.org/?p=1109] "2017 Marketing Ideas"
Diag| Considering item [http://prolificmarketing.org/?p=1020] "Dan Tweets: Recap of National Small Business Week 2016"
Diag| Considering item [http://prolificmarketing.org/?p=1011] "7 Marketing Must-Haves When Starting A New Business"
Diag| Considering item [http://prolificmarketing.org/?p=973] "2016 Marketing Checklist: Kick Off the New Year with a Bang"
Diag| Considering item [http://prolificmarketing.org/?p=951] "10 Last-Minute Marketing Tips for Small Business Saturday"
Diag| Considering item [http://prolificmarketing.org/?p=915] "Dan Tweets: Recap of National Small Business Week"

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