Job Opening: Senior Account Manager

Syracuse NY Region

Senior Account Manager

Utica, NY
Job Duration: Full-time

Job Description
A Senior Account Manager is dedicated to building and maintaining strong client relationships on a foundation of open and effective communication, ensuring Rowe Digital is positioned to deliver high impact results through our services that are in line with client goals, objectives, and expectations. This position also provides leadership to and fosters growth among, a team of direct reports, all of whom are responsible for executing the Account Managerís customer programs. An effective Account Manager must have an understanding of the search marketing industry, and how it integrates with other aspects of digital marketing to effectively drive day-to-day execution of the services.

An Senior Account Manager will also provide leadership to, and fosters growth among, their team. In-depth knowledge of Rowe Digitalís approach to influencer marketing and SEO is critical, as multiple team members will report to an Account Manager and rely on the Account Manager for guidance and direction.

Responsibilities Include:

Building and maintaining close relationships with clients; ultimately responsible for the health of client relationships and quality of service delivered
Representing client's interests by effectively identifying and communicating business goals and objectives, contractual and non-contractual expectations, deliverables, and other factors to internal team members
Regularly analyze and measure results from engagement marketing campaign performance metrics to ensure focus on client KPIís and effectively articulate value and return on investment to the client
Scheduling and organizing client account calls, meetings, presentations and delivery of related materials and/or reports
Coaching, mentoring, and teaching their team and ensuring consistent performance against client goals
Leading the development of customer goals
Planning and forecasting of tactics that support program success (minimum of 3 months in advance)
Utilize analytics and other relevant data to identify key performance indicators, make data-driven decisions to drive business recommendations and to communicate clientís return on investment
Pulling in specialized resources from other departments when expert-level insight is needed
Situational awareness; identifying and presenting opportunities for growth in the client relationship to internal and external stakeholders
Regular travel

Preferred Skills and Attributes Include:

Bachelor's Degree in Marketing, Advertising, Communications, PR, Writing, English, Journalism or Business
3-5 years experience in a client communications and/or strategy development role with a thorough understanding of digital and traditional marketing principles
Experience managing multiple client accounts and demonstrated critical thinking and problem solving skills to develop client-specific KPIís that are in line with business goals and objectives
Demonstrated leadership qualities, such as the ability to help mentor and advise junior team members
Comfortable presenting in group settings and directly to any/all levels of an organization
Strong verbal, written, and digital communication skills
Strong desire to succeed; self-motivated and willing to take on challenges
Detail oriented and organized
Contact Method

Kevin Rowe

Send An E-Mail

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