Advertising Agencies in Albany Buffalo Hudson Valley Long Island NYC Rochester Southern Tier Syracuse Westchester. Freelancers & Marketing Resources
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| Creating New Categories Versus Battling it Out for Market Share Brad VanAuken, BrandForward, Inc. "True breakthroughs come only from creating entirely new categories, highly compelling new categories..." | ||
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| Crafting the Brand Positioning Statement Brad VanAuken, BrandForward, Inc. "A complete brand positioning statement would include the following..." | ||
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| How to Better Understand the Emotional Impact of Your Brand on its Customers Brad VanAuken, BrandForward, Inc. "To gain insight into your brand’s values and its emotional, experiential and self-expressive benefits as perceived by its customers, have its customers complete these sentences..." | ||
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Kevin Rowe, Kevin Rowe "You may have seen the ever-growing number of photos showing up in Google search results. Google is allowing you to claim ownership of a website, blog or guest blog post and they will display your Google+ profile photo within your link." | ||
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| Top 15 Actions to Build your Brand Online Brad VanAuken, BrandForward, Inc. "One can use the Internet to: Increase brand awareness, Reinforce the brand’s unique value proposition, Tell the brand’s story, Identify customers and build lists, Create a dialog with customers and potential customers..." | ||
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Index of Ad Agencies and other Marketing Resources
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